- Location
- Anekal, Karnataka, India
- Job type
- Full-time
Required skills
- brand management
- campaign management
- digital marketing
- Google Ads
- marketing campaigns
About the role
Global Indian International School
Website:
globalindianschool.org
Job details:
Responsibilities
- Content Writing:
- Develop high-quality, engaging, and plagiarism-free content for the school website, blog, newsletters, brochures, and other marketing materials.
- Write creative and SEO-optimized copy for promotional campaigns, email marketing, and digital ads.
- Create thought-provoking articles, press releases, and features about the school’s events, achievements, and student success stories.
- Collaborate with academic and administrative teams to produce accurate and informative content.
- Proofread and edit all written materials to maintain the school’s tone and quality standards.
Social Media Marketing
- Plan, create, and publish engaging content across social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
- Develop and execute social media strategies to increase brand awareness and engagement.
- Monitor trends, hashtags, and platform updates to optimize social media presence.
- Respond to comments, messages, and inquiries on social platforms in a timely and professional manner.
- Track and analyze social media performance using analytics tools, providing monthly reports with insights and improvement strategies.
Digital Campaign Management
- Collaborate with the marketing team to design and execute digital marketing campaigns to promote admissions, events, and other school initiatives.
- Manage paid campaigns on Google Ads and social media platforms to drive traffic and conversions.
- Optimize ad performance and content based on campaign analytics.
Photography And Videography Coordination
- Work with the creative team to produce captivating visuals, videos, and infographics for social media and the website.
- Attend key school events to capture content (photos and videos) for use in marketing materials.
Community Engagement
- Organize and promote online events, webinars, and interactive campaigns to boost parent and student engagement.
- Engage with alumni, parents, and students through online channels to build a strong digital community.
Brand Management
- Maintain consistency in tone, branding, and messaging across all content and platforms.
- Ensure that all communication aligns with Glendale Academy's vision, mission, and values.
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