DeskDay
Website:
deskday.com
Job details:
We're looking for a sharp, self-driven Content Writer to join our Product Marketing team. You'll work directly with the marketing lead and collaborate closely with product, design, and sales to produce content that educates, engages, and converts across every stage of the buyer journey.
This is not a 'write what you're told' role. You'll take briefs from rough ideas to polished content independently, own the calendar for your workstreams, and bring strong creative judgment to everything from a 2000-word thought leadership blog to a 10-word LinkedIn caption. A good design eye is non-negotiable; you'll often work alongside visuals or produce content meant to live alongside them.
What you'll do
Content Creation
- Write SEO-optimised long-form blogs, thought leadership articles, and product explainers tailored for an MSP/IT audience
- Produce website copy; landing pages, feature pages, product descriptions, and CTAs; with a strong grasp of conversion principles
- Craft engaging social media copy for LinkedIn and other channels, adapting tone and format per platform
- Write compelling email sequences, newsletters, and nurture campaigns in HubSpot
- Script video content; product walkthroughs, promos, explainer videos; with an instinct for pacing and visual storytelling
- Develop sales collateral: one-pagers, capability decks, case study write-ups, and battlecards
- Create ad copy for paid campaigns (LinkedIn, Google) when needed
Product & Brand Alignment
- Work closely with product marketing to translate feature releases into clear, benefit-led messaging
- Maintain and evolve DeskDay's brand voice and tone guide across all content formats
- Repurpose and refresh existing content for new formats, audiences, or updated product capabilities
- Collaborate with designers to brief visual assets and ensure copy and design work as a cohesive unit
Strategy & Ownership
- Own your content workstreams end-to-end; from ideation and research to publication and performance review
- Maintain and contribute to an editorial calendar; flag gaps and propose ideas proactively
- Track content performance using analytics tools; iterate based on what's working
- Conduct competitor content research and identify white-space opportunities for DeskDay's content strategy
What We're Looking For
Must-Haves
- 1–2 years of hands-on content writing experience: blog posts, landing pages, social copy, email, video scripts
- Strong command of English and the ability to write clearly for a technical B2B audience
- Experience writing for SaaS, tech, or IT services products (portfolio required)
- Comfortable working autonomously; you don't need a manager to define your tasks or review every draft
- Solid understanding of SEO fundamentals: keyword intent, on-page structure, readability
- A genuine design sensibility; you understand how copy interacts with layout, whitespace, and visual hierarchy
- Curiosity and the habit of staying current with industry trends, content formats, and platform changes
Great to Have
- Familiarity with the MSP or IT services space (massive plus)
- Experience with tools like HubSpot, WordPress, SEMrush, Ahrefs, or similar
- Experience running or supporting a content calendar across multiple formats
- Prior exposure to bottom-of-funnel conversion writing
- Interest in or experience with AI writing workflows and prompt-based content tooling
You'll Thrive Here If You...
- Take ownership without being asked twice; you spot a gap, you fill it
- Have strong opinions on what makes writing good and can back them up
- Are comfortable with ambiguity; we don't come with playbooks
- Can switch gears fast, from a punchy LinkedIn post to a detailed feature explainer in the same day
- Are as invested in the output as the process
- Enjoy collaborating closely with design, product, and sales without losing your own editorial voice
How to Apply
Send your updated resume and portfolio along with a short note on why DeskDay and this role excite you at joinourjourney@deskday.ai.
No cover letter templates, please. We can tell.
Click on Apply to know more.