OFFICEBING | Offices for Everyone
Website:
officebing.com
Job details:
Location: Vikhroli, Mumbai
Type: Full-time | In-office
Experience: 1–5 years
Role - Content Strategist
CTC offered - Upto 5.50 LPA
About the Role
Officebing is looking for a Content Strategy Lead who can take ownership of how our content is researched, planned, and delivered across platforms. This role sits at the intersection of industry understanding, content planning, and execution. Ideal for someone who enjoys going deep into the workspace ecosystem and translating insights into clear, high-impact content.
You’ll play a key role in shaping how Officebing communicates its perspective on offices, workspaces, and the future of work.
Key Responsibilities
Content Direction & Ownership
● Own the content approach for blogs and social media, ensuring consistency in voice, depth, and relevance
● Translate industry trends, competitor insights, and customer intent into meaningful content themes
Website & Blog Content
● Lead research-driven blog creation for the Officebing website
● Structure content for clarity, readability, and search performance
● Use AI tools for first drafts while applying strong editing, restructuring, and refinement skills
● Ensure published content reflects quality, accuracy, and authority
Social Media Content Strategy
● Drive content direction for social platforms in collaboration with designers
● Create copies for carousels, infographics, micro-blogs, event coverage, testimonials, and campaigns
● Ensure content and design work together to tell a cohesive story
Planning, Review & Analysis
● Own the content calendar and plan content proactively
● Review performance to understand what is working and what needs improvement
● Refine content direction based on insights, trends, and outcomes
What We’re Looking For
● 1–3 years of experience in copywriting and blog writing
● Strong research mindset
● Excellent English skills (writing, editing, and communication)
● Ability to elevate AI-generated content through thoughtful editing and structure
● Familiarity with WordPress, Google Docs, SEO tools, and AI tools for content creation
● Comfortable collaborating cross-functionally and taking ownership of outcomes
Why Officebing
● Opportunity to shape content strategy for a growing workspace brand
● High ownership role with visibility and impact
● Room to grow into a broader content leadership position as the team scales
Click on Apply to know more.