Website:
cookwithrupamsehtya.com
Job details:
About the Brand:
Cook With Rupam Sehtya is a food creator brand focused on relatable home cooking, family-oriented food content, and emotionally engaging storytelling for Indian audiences.
Role:
We are looking for a creative and trend-aware Content Strategist who can independently plan and develop engaging content ideas for social media.
The candidate should understand audience behavior, viral content formats, and creator branding, while bringing fresh and original concepts to the page.
Responsibilities:
- Develop content strategies for social media growth
- Suggest fresh reel concepts, hooks, and storytelling formats
- Plan monthly and weekly content calendars
- Identify trending formats, topics, and audience interests
- Improve engagement, watch-time, shares, and saves
- Analyze content performance and suggest improvements
- Build strong content positioning and creator identity
- Suggest new series formats and audience engagement ideas
- Help make brand collaborations feel natural and audience-friendly
- Work closely with the creator on content direction and growth
Skills Required:
- Strong understanding of social content
- Creative thinking and trend awareness
- Understanding of audience psychology and content retention
- Experience in food/lifestyle creator industry preferred
- Ability to think strategically and execute consistently
- Good understanding of storytelling and viral content structure
Looking For Someone Who:
- Brings original ideas instead of copied trends
- Understands how to build a memorable creator brand
- Can think long-term and strategically
- Understands Indian digital audiences
- Is proactive, creative, and growth-focused
Click on Apply to know more.