Yugen Consultting
Website:
yugenconsulting.in
Job details:
We are looking for a strategic and execution-focused Senior Manager -Content to lead and scale content efforts across multiple client brands and internal initiatives. This role sits at the intersection of strategy, execution, team leadership, and performance ideal for someone who can think big, execute sharply, and drive measurable results.You will work closely with the Founder, performance teams, designers, and clients to deliver world-class content strategies and outputs.
Key Responsibilities1. Content Strategy & Planning
- Translate business and marketing objectives into high-impact content strategies for multiple brands.
- Build monthly and quarterly content roadmaps across social, SEO, performance, and brand campaigns.
- Ensure consistency in brand voice, messaging, and storytelling across platforms.
2. Content Execution & Quality Control
- Oversee day-to-day execution across:
- Social media content
- Campaign content
- SEO blogs & website content
- Thought leadership & founder branding
- Video scripts & short-form content
- Review, edit, and approve content to maintain high creative and editorial standards.
- Ensure adherence to timelines, briefs, and brand guidelines across all deliverables.
3. Team Leadership & Collaboration
- Manage and mentor content strategists, writers, and freelancers.
- Own workload planning, reviews, feedback, and performance improvement.
- Collaborate closely with design, performance marketing, SEO, and account management teams.
4. Client Management & Strategic Support
- Be a key point of contact for content strategy with assigned clients.
- Participate in client presentations, campaign planning, and performance reviews.
- Ensure client satisfaction through strong strategy, consistent output, and proactive communication.
5. Performance, ROI & Optimization
- Track key metrics such as engagement, reach, traffic, leads, and conversions.
- Use insights to constantly optimize content strategies for better performance.
- Identify winning formats, content themes, and growth opportunities.
6. Innovation & Growth
- Stay updated with platform trends, algorithm updates, AI tools, and content formats.
- Test and scale new content ideas, formats, and community-building initiatives.
- Contribute to building Yugen’s own brand presence and thought leadership.
Click on Apply to know more.