Mentric Training and Consulting Pvt.Ltd
Website:
mentrictraining.com
Job details:
Department: Academics / Content Development
Location: Bengaluru
Work Mode: Full-Time | On-Site
Experience: 5–8 Years
About the Role
We are looking for an experienced Content Development Manager – Technical to lead the planning, development and execution of high-quality technical content across multiple platforms.
The role will focus on creating and managing content around AI, Industrial Automation, Robotics, IoT, Industry 4.0, Emerging Technologies, Engineering and Technology Education.
The candidate will be responsible for developing a strong technical content ecosystem including blogs, articles, podcasts, webinars, expert interviews, videos, newsletters, social media content, whitepapers, case studies and other digital content formats.
The ideal candidate should have strong content development and communication skills, along with the ability to understand technical topics and convert complex concepts into engaging, easy-to-understand content for different audiences.
Key Responsibilities
Content Strategy & Planning
- Develop and execute a technical content strategy aligned with the company's brand, business and marketing objectives.
- Build monthly and quarterly content calendars covering blogs, podcasts, webinars, videos, social media and other content formats.
- Identify relevant technical topics, industry trends and emerging technologies for content creation.
- Identify opportunities for thought leadership and industry-focused content.
Technical Content Development
- Develop and edit technical blogs, articles, opinion pieces, case studies, whitepapers and newsletters.
- Convert complex technical concepts into clear, engaging and audience-friendly content.
- Ensure all technical content is accurate, relevant and aligned with the company's positioning.
Podcasts & Webinars
- Plan and coordinate technical podcasts, webinars, panel discussions and expert sessions.
- Identify relevant industry experts, faculty, technology professionals and thought leaders for collaborations.
- Develop discussion topics, interview questions, webinar outlines and speaker briefs.
- Coordinate with speakers and internal teams to ensure smooth execution.
- Repurpose webinar and podcast content into blogs, short videos, social media posts, newsletters and other formats.
Video & Multimedia Content
- Work with the creative/video team to develop technical video content.
- Prepare content briefs, scripts, talking points and storyboards for technical videos.
- Develop content for educational videos, expert interviews, technology explainers, product demonstrations and industry discussions.
- Ensure technical accuracy and consistency across video content.
Industry & Thought Leadership Content
- Track industry developments, technology trends and emerging topics.
- Develop thought-leadership content featuring internal experts and industry professionals.
- Conduct research and interviews to develop industry insights, case studies and expert-led content.
- Build content around industry problems, applications, innovations and future trends.
Content Distribution & Repurposing
- Adapt long-form technical content into multiple content formats.
- Repurpose blogs into social media posts, videos, reels, newsletters and podcast topics.
- Work with the marketing and social media teams to ensure effective content distribution.
- Coordinate with SEO and digital marketing teams to improve the reach and visibility of technical content.
Team & Stakeholder Management
- Manage and guide content writers, technical writers, designers, video teams and freelancers.
- Coordinate with technical SMEs, faculty, trainers and industry experts for content inputs and validation.
- Brief internal and external content teams on technical topics and content requirements.
- Review and approve content before publication.
Content Quality & Brand Management
- Ensure content follows the company's tone, brand guidelines and communication standards.
- Maintain high standards of grammar, readability, technical accuracy and originality.
- Edit and proofread content before publication.
- Ensure content is factually accurate and supported by credible sources where required.
- Maintain a consistent technical voice across all content platforms.
Required Experience
- 5–8 years of experience in content development, technical content, B2B content marketing, technology content, edtech, engineering or related industries.
- Experience managing multiple content formats such as blogs, webinars, podcasts, videos and articles.
- Strong experience in content planning, research, writing, editing and content execution.
- Experience working with technical SMEs, industry experts or subject-matter professionals.
- Experience managing content teams, freelancers or external agencies will be an advantage.
Click on Apply to know more.
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