Website:
balancedcycle.in
Job details:
Company Description BalancedCycle is a women’s wellness platform dedicated to supporting individuals with PCOS through a holistic and sustainable approach. The company combines homeopathy, nutrition, lifestyle guidance, yoga, and natural wellness strategies to promote hormonal balance, metabolic health, and overall well-being. BalancedCycle’s mission is to empower people with practical, science-informed, and compassionate support along their PCOS journey. The team values balance over restriction, emphasizing long-term, realistic habits rather than short-term fixes. Applicants will join a mission-driven organization focused on accessible, supportive care for women’s health.
Role Description This is a full-time remote role for a Content Creator (Women's Health & Social Media). The Content Creator will develop and publish engaging content across social media platforms, focusing on PCOS, women’s hormonal health, and holistic wellness. Day-to-day tasks include researching relevant topics, writing posts, captions, and short-form educational content, creating basic visual assets or collaborating with designers, and planning content calendars aligned with campaigns and product offerings. The role also involves managing community interactions, responding to comments and messages with empathy and accurate information, and tracking performance metrics to refine content strategy. The Content Creator will collaborate closely with wellness experts, marketing, and product teams to ensure all content is aligned with brand voice, evidence-informed practices, and audience needs.
Qualifications
- Strong skills in social media content creation, including writing engaging captions, creating short-form educational posts, and planning platform-specific strategies.
- Experience with women’s health, PCOS, or holistic wellness topics, with the ability to research and translate complex information into accessible, accurate content.
- Basic visual content skills (e.g., using Canva or similar tools) and an eye for brand-aligned aesthetics for posts, stories, and reels.
- Community management skills, including moderating discussions, responding to audience questions, and maintaining a compassionate, inclusive tone.
- Familiarity with social media analytics and performance tracking to optimize content based on engagement and reach.
- Excellent written communication skills in English, with attention to clarity, accuracy, and sensitivity in health-related topics.
- Ability to work independently in a remote environment, manage deadlines, and collaborate effectively with cross-functional teams.
- Previous experience in content creation, social media management, digital marketing, or health communications is preferred.
- Relevant education or certification in communications, marketing, nutrition, psychology, public health, or a related field is a plus.
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