Website:
daamaira.com
Job details:
Content & Brand Engagement Head | Daamaira | New Delhi (In-Office)
Location: Daamaira Head Office, Rama Road, New Delhi
Employment Type: Full-Time | In-Office
Working Days: Monday–Saturday
CTC: 4-5 LPA (Based on Experience)
About the Role
Daamaira is looking for a Content & Brand Engagement Head who can build a brand people remember and create content that drives engagement, trust, and sales.
This role is for someone who understands branding beyond social media. You'll own our brand voice, content strategy, community engagement, influencer collaborations, and creative storytelling across all customer touchpoints.
We're looking for a doer—someone who can think strategically, execute consistently, and build a premium brand with attention to detail.
Key Responsibilities
- Own Daamaira's brand communication and content strategy.
- Develop and execute content across Instagram, Facebook, Pinterest, LinkedIn, YouTube, email, WhatsApp, and the website.
- Create compelling storytelling for products, collections, campaigns, and the brand.
- Plan and execute content calendars aligned with business goals.
- Lead product shoots, lifestyle shoots, and campaign execution.
- Manage copywriting, creatives, reels, blogs, newsletters, and website content.
- Build and engage a strong online community through meaningful interactions.
- Identify, onboard, and manage influencers, creators, and brand collaborations.
- Work closely with the design, ecommerce, and performance marketing teams to ensure consistent brand communication.
- Track content performance and continuously improve engagement, reach, and conversions.
Must-Have Requirements
- 3–6 years of experience in content, branding, social media, or brand marketing.
- Excellent writing and storytelling skills.
- Strong understanding of Instagram, Pinterest, YouTube, LinkedIn, and emerging content trends.
- Experience planning and executing content—not just ideating.
- Ability to manage multiple campaigns and deadlines.
- Strong aesthetic sense and understanding of premium brand positioning.
- Comfortable using AI tools and modern content creation workflows to improve quality and speed.
Preferred Experience
- Experience with premium, luxury, lifestyle, home décor, furniture, fashion, or design-led brands.
- Experience working with creators, influencers, photographers, and creative agencies.
- Knowledge of SEO, email marketing, content analytics, and basic performance marketing.
- Photography, videography, or creative direction experience is a strong advantage.
We're Looking for Someone Who
- Has exceptional taste and attention to detail.
- Thinks like a brand builder, not just a content creator.
- Executes quickly and takes complete ownership.
- Stays ahead of content trends while maintaining a timeless premium aesthetic.
- Can turn ideas into campaigns that drive both engagement and business growth.
Why Join Daamaira?
- Opportunity to build a fast-growing premium home décor and lifestyle brand.
- High ownership with direct collaboration with the founders.
- Freedom to experiment, innovate, and create impactful campaigns.
- Performance-based incentives linked to growth and results.
- If you're passionate about building brands that people admire and creating content that delivers measurable business impact, we'd love to hear from you.
Click on Apply to know more.