Women First Jobs
Website:
womenfirstjobs.com
Job details:
Location
Delhi: (Hybrid) / Remote (Global)
Full-time (preferred) | Contract (possible)
About HerGrowth
HerGrowth is the women professionals community by Women First Jobs—built to help women grow through opportunities, mentorship, hiring access, learning, and powerful peer networks. We’re scaling globally and looking for a community builder who can grow engagement, trust, and impact, without making it feel “salesy.”
Role Summary
As our Community Builder & PR Lead, you will be the voice, vibe, and growth engine of HerGrowth. You’ll build relationships, drive engagement, and scale programs globally—while also managing PR, collaborations, and visibility through media, storytelling, and strategic outreach.
This role is perfect for someone who is equal parts people-person + storyteller + connector + brand amplifier.
Key Responsibilities
1) Community Growth & Engagement
- Drive daily/weekly engagement across community channels (WhatsApp/LinkedIn/Circle/Slack/etc.).
- Build a warm onboarding flow and member activation journey.
- Launch engagement rituals: weekly themes, challenges, spotlight series, peer circles.
- Turn passive members into active contributors and advocates.
2) Programs, Events & Member Experience
- Plan and execute virtual sessions + local meetups in priority markets (UAE, GCC, India, Africa, global hubs).
- Build structured programs: mentorship circles, career clinics, leadership circles, networking pods.
- Coordinate speakers, moderators, calendars, and follow-ups.
3) Partnerships & Collaborations
- Build partnerships with women networks, universities, accelerators, corporates, and DEI leaders.
- Co-create initiatives that add real community value (not forced marketing).
- Support corporate partnerships through community-led programs and engagement.
4) PR, Media & Brand Visibility (Added)
- Own HerGrowth’s PR outreach: identify relevant media outlets, podcasts, newsletters, and platforms.
- Draft and pitch press releases, story angles, founder narratives, community milestones, and impact stories.
- Build and manage a media list (journalists, editors, podcast hosts, event organizers, community platforms).
- Secure speaking opportunities, podcast features, and panel placements for Founder/community leaders.
- Coordinate PR calendars around major campaigns (Women’s Day, awards, hiring milestones, community impact numbers).
- Ensure consistent messaging and brand voice across external communication.
5) Content & Storytelling (Community + PR-led)
- Create/curate: member success stories, hiring wins, partnership highlights, event recaps.
- Drive UGC and testimonials that strengthen credibility and organic growth.
- Work with internal team on thought-leadership narratives for LinkedIn + community channels.
6) Operations, Governance & Reporting
- Track and report community metrics weekly:
- New member growth, activation rate, engagement rate, event attendance, retention, referrals
- Track PR metrics:
- Mentions, features, backlinks, inbound partnership leads, event invites, speaking slots
- Maintain member segmentation, guidelines, moderation, and community safety.
Success Metrics (KPIs)
Community
- Net new members per month (region-wise)
- Activation rate (engagement within 7 days)
- Weekly active members & engagement rate
- Retention (30/60/90 days)
- Event frequency + attendance + satisfaction score
- Ambassador/referral growth
PR / Visibility
- Media mentions/features per month
- Podcast/event speaking opportunities secured
- Press releases/story pitches sent vs. picked up
- Partnerships/inbound leads generated via PR visibility
Ideal Candidate Profile
- 3–7 years experience in community building, PR, communications, partnerships, customer success, brand growth (startup experience is a plus).
- Strong writing skills: can draft press releases, pitches, media briefs, event proposals, founder bios.
- Confident communicator who can host events, moderate sessions, and build relationships.
- Strong networker: knows how to “open doors” with credibility and warmth.
- Comfortable with tools: Notion/Sheets, Zoom, Calendly, Canva, PR databases (optional), CRM/community platforms.
- Passion for women’s career growth, leadership, entrepreneurship, and impact.
Bonus (Nice to Have)
- Experience working with media in GCC/India/global markets.
- Existing relationships with journalists/podcasters/event organizers.
- Knowledge of employer branding / DEI communications.
Click on Apply to know more.