Website:
trevitolifestyle.com
Job details:
Role: Co-Founder (Growth & Investment Partner)
About Us: We are a startup in D2C beauty care product space founded by veteran in Fragrance Industry in 2024. Our unique value proposition clubbed with premium offering is the centre of our Marketing Strategy. We have launched our first set of products in Q4 2025 in marketplaces (Amazon, Flipkart & Myntra) and in our own e-commerce website where we have received encouraging responses. It will be launched through offline distribution channel by Q2 2026 in major tier 1 & 2 cities in India. We have very high ambition to achieve sizeable growth in 2-3 years’ time by creating a successful brand. You can visit https://www.trevitolifestyle.com for further information.
About the Role: We are seeking a dynamic Co-Founder who brings both capital investment and strategic capability to scale our fast-growing Direct-to-Consumer (D2C) fragrance brand, TRÉVITO. This full-time role which is ideal for someone who combines entrepreneurial instinct with execution strength across brand building, digital growth, and business scaling.
Key Responsibilities:
1. Business Growth & Strategy
- Co-create and drive the long-term vision, growth roadmap, and expansion strategy
- Identify new revenue channels (marketplaces, quick commerce, offline retail, exports etc.)
- Build scalable business models with strong unit economics
2. Brand Building & Positioning
- Shape brand narrative, storytelling, and differentiation in a cluttered perfume market
- Oversee marketing strategy across digital platforms (Instagram, Meta Ads, Google, Influencers)
- Drive customer retention, community building, and brand loyalty
3. Performance Marketing & D2C Scaling
- Lead customer acquisition strategy (CAC, LTV optimization)
- Optimize website funnels, conversion rates, and retention metrics
- Work closely on content, creatives, and campaign execution
4. Fundraising & Financial Oversight
- Support future fundraising (angel, seed rounds)
- Oversee budgeting, financial planning, and profitability roadmap
Investment Requirement:
- Expected personal investment: ₹50 Lakhs – ₹1 Crores (flexible based on profile)
- Equity stake: Negotiable based on investment + strategic contribution
Ideal Candidate Profile:
- Proven experience in D2C, personal care consumer brands, e-commerce or startups
- Strong understanding of digital marketing, brand building, and scaling businesses
- Entrepreneurial mindset with high ownership and risk appetite
- Ability to invest capital and commit long-term
- Network in consumer, retail or investor ecosystem is a strong plus
- Earlier working experience with any D2C perfume brand will be a big advantage
What You Bring:
- Capital + capability (not just a financial investor)
- Execution mindset (builder, not advisor)
- Passion for consumer brands, especially lifestyle/fragrance
What You Get:
- Significant equity ownership in a high-growth brand
- Opportunity to co-build a category-defining fragrance brand
- Creative and strategic freedom to shape the company
Location:
Why Join:
- D2C fragrance is one of the fastest-growing lifestyle categories in India
- Significant value of investment is flowing into this category due to higher profitability
- Opportunity to disrupt with strong branding and digital-first strategy
- Early-stage entry with high upside potential
- You will get an opportunity to work with industry veteran
Click on Apply to know more.