Website:
kaleshicollective.com
Job details:
Co-Founder (Growth and Ops)
Location: Bengaluru (Preferred)
Type: Full-time
About Kaleshi Collective
Kaleshi Collective is a streetwear brand built for the modern desi woman.
We're looking for an operator to work directly with the Founder and own execution across the business. This is effectively a Chief Operating Officer role — not a job, a business you'll help build.
Responsibilities
- Performance marketing instinct — Develop a gut feel for Meta ads — which creatives work, which don't, and why. Be willing to compulsively iterate - kill what doesnt work and scale what does.
- Creative generation & iteration — Turn our raw footage (plus AI-generated assets) into ad creatives, and keep iterating based on what performs.
- Demand-driven catalogue decisions — Watch what's selling and what isn't. Kill dead SKUs, double down on what's working, and use that signal to decide what new products we add.
- POD & fulfilment ownership — Map our entire production and fulfilment flow precisely to Qikink (or whichever POD partner we're running with). You need to understand POD operations deeply enough or be willing to learn quickly on the job to catch quality issues, and know when a defect is a vendor problem vs. a process problem.
- Unit economics, always-on — Obsess over whether we're actually making money. Track contribution margins, monitor ad spend vs. attribution daily, and keep an eye on cash credit cycles so we're never caught short.
- CRM & WhatsApp flows — Take over and build out CRM/WhatsApp Business utility flows (auto-reply, delivered notifications, etc.). You don't need to code — you need to be comfortable following AI-assisted instructions to get this shipped.
- CRO/UX — Improve conversion on the site — cart-to-checkout, product pages, merchandising. Same deal: no dev background required, just the ability to execute AI-guided changes competently.
Requirements
- This role is exclusively for ex-founders or operators who have built, run, or scaled a business. We're not considering candidates whose experience is limited to executing a single function within a larger org.
- Founder or Co-Founder of a startup, D2C brand, or ecommerce business — OR end-to-end 0→1 ownership of a product/business unit.
- Working knowledge of Shopify, POD operations, and the broader D2C stack.
- Real commercial acumen — you should be able to read a P&L and know what it's telling you, not just recite ROAS/MER/CAC/CPA/AOV/LTV/CPM/CTR/CPC as vocabulary.
- Comfortable making decisions with incomplete information, and comfortable using AI tools daily to execute on things outside your core skillset (design, dev, CRM setup) rather than waiting for someone else to do it.
- Systems thinker with strong organisational and project management instincts.
- Excellent written and verbal communication.
- Based in or willing to relocate to Bengaluru.
Nice to Have
- Experience scaling a consumer, fashion, or lifestyle brand.
- Hands-on Meta Ads Manager and Google Analytics experience.
- Basic Shopify Liquid/HTML/CSS — enough to sanity-check what AI tools are doing, not to build from scratch.
Compensation
Competitive, commensurate with experience and scope of impact.
How to Apply
Email admin@kaleshicollective.com with:
- Your resume
- A brief note on the business you've built, run, or scaled
- Links to brands, products, or companies you've worked on
We're looking for someone who wants to build a business — not just work at one.
Click on Apply to know more.