Affle
Website:
affle.com
Job details:
Role Summary: Manage and grow allocated accounts/verticals revenue-wise and build strong client/agency relationships for long-term sustainable growth.
Primary Responsibilities:
- To be the key point of contact between the campaign delivery and sales teams while leading the account management of the accounts allocated.
- Ensure that all campaign deliveries are done as agreed with the advertiser - Actively monitor campaign operations to hit advertiser KPIs.
- Generating reports, and sharing campaign insights with the sales team/ advertisers to create opportunities for up-sell cross-sell for sales teams.
- Working closely with the marketing & sales teams and identifying newer opportunities for growth in any of the accounts.
- Responsible for upselling and cross-sell all the Affle platforms and ensuring month-on-month revenue growth for an account.
- Ensuring quarterly business reviews with the clients and regular interaction to develop strong relationships with the Marketing POCs.
- Build an in-depth understanding of the publisher landscape, establishing strengths and weaknesses for each publisher in terms of the type of campaigns and geographies.
- Work closely with the campaign delivery teams to ensure smooth campaign operations and optimizations for each campaign to achieve revenue goals.
Key Requirements:
- 2+ years of experience in the AdTech/Martech/FinTech industry.
- Must have knowledge and experience in campaign execution such as CPI and Sale Campaigns.
- Should be aggressive and be able to take up new challenges.
- Multi-Tasker and Team Player.
About Affle: Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions, and transactions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. While Affle's Consumer platform is used by online & offline companies for measurable mobile advertising, its Enterprise platform helps offline companies to go online through platform-based app development, enablement of O2O commerce, and its customer data platform. Affle India successfully completed its IPO in India on 08.08.19 and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore-based promoter for Affle India and its investors include Microsoft, D2C (An NTT DoCoMo subsidiary), Itochu, and Bennett Coleman & Company (BCCL) amongst others.
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