About the role
You'll be a key member of our Growth pillar, responsible for ensuring our users can progress their financial health by avoiding unnecessary fees and charges when using financial services
You will play a crucial role in driving growth and reducing frictions in our key funnels
You will be responsible for identifying opportunities for improvement, developing strategies to increase acquisition and engagement, and ensuring our product meets the evolving needs of our consumers
Set and own OKRs and goals that ensure they build the right high-quality, delightful products for business and user impact
Find and use customer insights, research and data to drive decisions and communicate strategy
Work quickly and iteratively through experimentation and a 'test & learn' mindset
Have a real impact and influence over the vision for what Cleo will look like in the future
Collaborate with some of the sharpest minds across engineering, data science, design and commercial teams
About the company
People are increasingly not satisfied with the products being offered by traditional banks, which have proven slow to react to the needs of younger consumers who expect more from their everyday experiences.
Cleo was one of the first companies to make great use of chatbots that sit within Facebook's messenger app. This chatbot-first approach and Gen Z user base have given it strong virality. It now has millions of registered users, 99% of which are based in the US, leading to a decision to take a year break from the UK market to focus on its US Gen Z customers.
Its Series C funding will help the company to double down in the US, where it will make a significant increase in employee headcount, and enable Cleo to maintain and expand its service during an economic downturn.
Financial advice delivered via bots is a crowded space, so Cleo benefits from having a strong brand presence. It has gone for very bold, fun, Gen Z-focused messaging which helps it to stand out from competitors such as Emma, Plum, and Chip.