Product Marketing Manager, Member Engagement

As a senior member of Chime’s Product & Lifecycle Marketing team, you will drive GTM strategy for new and innovative products, features, and member experiences that drive growth in our active member base. You will connect market and member research with full-funnel campaigns to make Chime the most engaging and loved banking app in the market. We are specifically looking for an incredible PMM who has a passion for partnering XFN to leverage Chime’s new and existing products to drive incremental growth in primary accounts. In this role, you will work cross-functionally with other Marketing functions, Research, Product, Design, and more, and have responsibility for activating marketing strategies ranging from conversion and retention to top-of-funnel awareness. You will influence roadmap decisions related to the experiences and products you support. You should be comfortable going deep in analytics and channel performance, as well as co-creating with your product and cross-functional partners. Flying at multiple altitudes is one of your strengths, and you excel at mobilizing people and resources around nascent opportunities that you proactively identify. You are passionate about creating end-to-end experiences across product and lifecycle marketing channels and will have deep expertise in experimentation and optimization. The base salary offered for this role and level of experience will begin at $130,050 and up to $180,600. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience. In this role, you can expect to Lead comprehensive marketing campaigns for new and existing products and experiences, including: audience definition, product positioning and messaging, launch, and optimization. Partner closely with Marketing Insights and User Research teams to understand members’ needs and the broader competitive landscape. Influence product strategy and in-product communications through relevant research, product acumen, and effective cross-functional collaboration Take a data-driven approach to campaign strategy focusing investments on the most impactful outcomes and specific critical metrics. Coach and mentor across cross-functional team to support delivery of projects To thrive in this role, you have BS/BA or equivalent experience in Business, Marketing, or related field Minimum of 6+ years leading end-to-end product and performance-driven marketing campaigns Experience at a fast-paced consumer finance or consumer technology brand, particularly in mobile Ability to lead multiple projects simultaneously with competing priorities and deadlines Aligning stakeholders and production teams, minding details, organizing materials and leading and aligning team members. Results-driven, with a passion for using data to build marketing campaigns that solve business problems, drive business performance, and resonate with our member base Out-of-the-box, strategic thinker, ready to get creative and take risks building a consumer brand from ground level A reputation for excellent communications and for bringing cross-functional teams together, working with designers, product managers, compliance, finance, etc. Experience in implementing processes to scale product marketing to succeed in a rapidly growing marketing and product orgs.

At Chime, we believe that everyone can achieve financial progress. We’re passionate about developing solutions and services to empower people to succeed. Every day, we start with empathy for our members and stay motivated by our desire to support them in ways that make a meaningful difference. We created Chime—a financial technology company, not a bank— founded on the premise that basic banking services should be helpful, transparent, and fair. Chime helps unlock the access and ability our members need to overcome the systemic barriers that block them from moving forward. By providing members with access to liquidity, rewards, and credit building, our easy-to-use tools and intuitive platforms give members the ability to have more control over their money and to take action toward achieving their financial ambitions. So far, we’re well-loved by our members and proud to have helped millions of people unlock financial progress, whether they started a savings account, bought their first car or home, opened a business, or went to college. Every day, we’re inspired by our members’ dreams and successes, big and small. We’re uniting everyday people to unlock their financial progress—will you join us?