Social Media Creative Designer with Copywriting Skills

About Us: Cashia is a dynamic fintech company based in Kenya, offering innovative payment solutions that empower businesses with secure, seamless, and scalable systems. As we gear up for our official launch, we're looking for a talented Social Media Designer to create visually compelling and engaging social media content for our teaser campaign. Your work will help us build excitement, engage our target audience, and establish a professional online presence that resonates with Enterprises, SMEs, and social sellers in Kenya. The Role: We are seeking a creative and experienced Social Media Designer who also excels in copywriting. You will be responsible for crafting cohesive and on-brand designs, setting up and optimizing our social media pages, and creating engaging content to showcase our payment solutions like API Checkout and Payment Links. What You'll Do: • Design visually appealing and cohesive graphics, banners, and profile images for Facebook, Instagram, LinkedIn, and TikTok aligned with Cashia's brand identity. • Write captivating and on-brand copy for posts, captions, and calls-to-action to drive engagement and conversions. • Develop creative content templates to showcase Cashia's products and services. • Collaborate with our marketing team to optimize social media pages for visibility, engagement, and lead generation. • Ensure consistent branding across all platforms. • Stay up-to-date with the latest design trends and social media best practices, especially in Kenya. What We're Looking For: • Proven experience in social media design with a portfolio showcasing relevant work. • Strong copywriting skills, with a knack for creating engaging and professional captions. • Proficiency in creating visuals and content for Facebook, Instagram, LinkedIn, and TikTok. • Familiarity with social media management tools and strategies. • Knowledge of Kenyan SMEs and digital trends in the payment industry. • Ability to use Kenyan lingo and cultural insights to create relatable and engaging content for the local audience. • Excellent communication skills and the ability to work collaboratively with a team. • Attention to detail and a creative mindset to solve design challenges. Preferred Qualifications: • Experience working with fintech or tech companies. • Understanding of Kenya's business and payment landscapes (e.g., M-Pesa, card payments). • Familiarity with Cashia's target audience, including SMEs, freelancers, and social sellers. Deliverables: • A fully set up and optimized social media designs across Facebook, Instagram, LinkedIn, and TikTok. • A teaser campaign that effectively engages our audience and builds excitement for Cashia's launch. • Templates for ongoing content creation that align with Cashia's branding.

Cashia is a dynamic fintech company based in Kenya, offering innovative payment solutions that empower businesses with secure, seamless, and scalable systems.