parentune.com
Website:
parentune.com
Job details:
Role: Business Development Manager (Gurgaon)- Content IP and media.
Responsible to: Business Head, Cofounder
Location: Gurgaon
Experience: 4–7 years in a similar role selling online media , ad ,content, ip to Brands & Agencies
Nature of Business: #1 Parenting APP of India
NOTE: This is a full-time role based out of Gurgaon
The purpose of this role is to identify new business opportunities and develop and maintain relationships with clients to achieve Business Development goals. Core goal will be to identify and convert high-potential client opportunities to partner on content, media & Ad driven revenue — with a strong focus on content IP and media.
Responsibilities:
- Responsible for Digital Media Sales, with a focus on selling content IPs and brand partnerships.
- Must have an existing brand (corporate) client base and agency relationships.
- Prospecting, securing meetings, and acquisition of new accounts — Brands & Agencies.
- Engage in a consultative mode to understand clients' needs and educate them about Parentune.
- Work closely with internal department heads on presentations, pitches, timelines, and solutions.
- Build strategic plans for clients that focus on driving revenue and annual deals.
- Aggressively chase sales targets as a self-starter — proactive, able to work independently, and manage the sales pipeline without close supervision.
- Manage and respond to inbound leads from various sources.
- Develop proposals and share investment plans with clients — Brands and Agencies.
- Work collaboratively with the Client Success team to ensure smooth delivery of projects.
- Build and maintain strong client relationships to drive renewals and repeat business.
- Build thought-through pitch decks and strategies in line with client goals.
- Keep up to date with industry trends, competitive landscape, and market developments.
- Report on business performance, pipeline activity, and other key metrics to senior management.
Desired Skills:
- Must-have: Proven experience selling content IPs and brand partnerships in digital media.
- 4–7 years of experience in a Business Development role, preferably for an Online Publisher.
- Should have Digital Ad Sales experience capable of doing 4 client meetings every day.
- Should be aware of digital terms like CPL, CPM, CPI, CTR, ROI, and so on.
- Proven track record of successfully building leads and closing deals.
- Strong communication and interpersonal skills; excellent organizational and time management skills.
- Strong problem-solving skills and the ability to think creatively.
- Self-starter who can work independently while maintaining excellent client relations.
- Nice-to-have: Experience selling in the health category.
- Nice-to-have: Experience monetizing doctor-related media/content.
- Nice-to-have: Experience in the parenting category, especially with high-ticket sales.
- Willingness to travel 5–6 days a month for client meetings & industry events.
About Parentune
Parentune is about Connecting Parents, Empowering Families, and improving the quality of childhood. Parentune is the #1 parenting platform in India — a trusted community where parents connect, learn, and support each other.
https://www.parentune.com/about-us
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