Business Development Executive

ETG Digital

Website: etg.digital
Job details:
Role Overview

We are looking for a driven Business Development Representative (BDR) with around 3 years of experience in the Salesforce ecosystem, who has worked across US and India markets. The ideal candidate should have a strong understanding of Salesforce products and experience in outbound prospecting, lead generation, and engaging enterprise decision-makers.

Key Responsibilities

Account & Market Research

• Identify and research target accounts and key decision-makers across US and India regions.
• Build and maintain a high-quality database using tools like LinkedIn, CRM platforms, and other research tools.
• Analyze industry trends, company insights, and market signals to enable targeted outreach.
  
  

Outbound Prospecting & Social Selling

• Execute outbound prospecting through LinkedIn, email, and other digital channels.
• Engage with prospects across levels, including senior stakeholders and decision-makers.
• Personalize outreach messaging based on industry, use cases, and Salesforce solutions.
• Actively participate in relevant communities and groups to build awareness and pipeline.
  
  

Email Campaigns & Lead Nurturing

• Plan and execute targeted email campaigns to generate and nurture leads.
• Track campaign performance (open rates, response rates, conversions) and optimize outreach strategies.
• Maintain consistent follow-ups to move prospects through the funnel.
  
  

Sales Collaboration & Pipeline Management

• Qualify leads and schedule meetings for the sales team.
• Track all activities, leads, and interactions within CRM systems.
• Collaborate closely with sales and marketing teams to improve lead quality and conversion rates.
• Provide regular reporting on pipeline, outreach performance, and key metrics.
  
  

Product & Market Understanding

• Develop a strong understanding of Salesforce products (Sales Cloud, Service Cloud, Marketing Cloud, etc.) and related services.
• Effectively communicate value propositions aligned to customer needs and industry use cases.
  
  

Targets & Performance

• Achieve or exceed monthly and quarterly lead generation and meeting targets.
• Continuously improve outreach efficiency and pipeline contribution.
  
  

Required Skills & Experience

• 3+ years of experience in a BDR role within the Salesforce ecosystem
• Proven experience working with US, UAE and India markets (any two regions is also okay)
• Strong understanding of Salesforce products and services
• Experience in outbound prospecting, cold outreach, and social selling
• Familiarity with tools such as Salesforce CRM, LinkedIn Sales Navigator, email automation tools
• Strong communication, research, and stakeholder engagement skills
• Data-driven mindset with ability to track and optimize performance metrics.
• Experience working in a Salesforce partner or consulting organization
• Exposure to enterprise or mid-market accounts

Click on Apply to know more.