Business Analyst – GTM and Business Development

Concept Dash

Website: conceptdash.ca
Job details:

Business Analyst – GTM and Business Development

Location: Remote (India-based) 

Shift: Hybrid/Overlap for Canadian EST

Role Type: Strategic Growth & Data Analytics

Role Purpose

Act as the analytical and data engine for the sales and leadership teams, identifying market 

opportunities and optimizing the Go-To-Market (GTM) funnel across different business 

verticals and geographies.

Key Responsibilities

● Market Intelligence: Monitor market movements to identify upcoming opportunities in 

existing industry and upcoming venues.

● Competitor Benchmarking: Perform qualitative and quantitative analysis of 

competitors to refine ConceptDash's pricing and competitive strategies to differentiate.

● GTM Development: Assist in defining ideal customer profiles (ICPs) and personas for 

new service lines.

● CRM & Pipeline Management: Lead CRM data hygiene (Salesforce/HubSpot), tracking 

lead velocity, conversion rates, and sales forecasts.

● Sales Enablement: Draft technical proposals and "what-if" financial scenarios to support 

business cases for high-stakes infrastructure bids.

● Stakeholder Liaison: Bridge the gap between India-based technical teams and Canadabased practice leaders to ensure organizational alignment.

Requirements & Skills

● Education: Bachelor’s degree in Engineering, Business, or Analytics; Any certifications in 

data analytics field will be plus.

● Technical Skills: Mastery of Excel (advanced modelling), SQL, and BI tools like Power BI 

or Tableau.

● Communication: Exceptional English verbal and written skills, with the ability to simplify 

complex data for executive presentations.

● Adaptability: Proven ability to work independently in a fast-paced, remote environment 

• on international timelines.

Click on Apply to know more.