Website:
vrich.in
Job details:
Company Description V-Rich Natural Products is built on the belief that purity and trust are essential in life’s most important moments. The company was founded by Yogitha, whose vision for safe, natural products was shaped during a pivotal period in life—pregnancy. V-Rich focuses on creating high-quality natural products that support well-being and reflect a commitment to transparency and integrity. Team members join a mission-driven organization that values responsible sourcing, mindful production, and genuine care for customers. Working at V-Rich offers the opportunity to contribute to products that families can rely on with confidence.
Role Description The BTL Intern role is a full-time, on-site position based in Hyderabad. The intern will support below-the-line (BTL) marketing activities, including planning and executing in-store promotions, sampling events, and local brand activations. Day-to-day tasks include coordinating with vendors and partners, assisting with event logistics, monitoring promotional materials, and gathering feedback and data from field activities. The intern will help track campaign performance, maintain basic reports, and collaborate with the marketing team to ensure brand consistency at all touchpoints. This role offers practical exposure to consumer engagement, retail marketing, and on-ground brand-building initiatives.
Qualifications
- Ability to support BTL marketing activities such as in-store promotions, events, and local brand activations.
- Basic skills in planning, organizing, and coordinating logistics for on-ground campaigns and events.
- Strong communication and interpersonal skills to interact with customers, partners, and internal teams.
- Comfort with collecting and summarizing campaign data, feedback, and simple performance metrics.
- High level of reliability, attention to detail, and willingness to work in dynamic, on-site environments.
- Interest in natural products, consumer goods, or marketing; prior internship or project experience is a plus.
- Pursuing or recently completed a degree in Marketing, Business, Communications, or a related field is preferred.
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