Trainee Online Marketing (m/f/d)

As a trainee in online marketing you will learn the following topics and take on the following tasks: Introduction and basics Company and department introduction Basics of email marketing Practical application Creation and design of email templates Email list segmentation Planning and implementation of initial email campaigns A/B testing of email content and subject lines Data analysis and optimization Analysis of email campaigns (open rates, click rates, conversion rates) Creation of reports and derivation of optimization potential Implementation of optimization measures based on the analysis results Introduction and basics of Hubspot Introduction to customer relationship management Overview of CRM systems Data management and maintenance in the CRM system Practical application Collection and maintenance of customer data Segmentation and target group analysis in CRM Creation of customer segments and profiles Planning and implementation of CRM campaigns Customer communication and optimization Training in customer communication and care Conducting customer surveys and feedback analyses Optimization of CRM processes based on customer feedback and data analysis Introduction and basics of social media content creation and campaign management Creation and planning of social media content Implementation of social media campaigns Community management and interaction with followers Use of influencer marketing Performance marketing campaign planning and implementation Planning and creation of SEA campaigns Keyword research and analysis Budgeting and bidding strategies Implementation and monitoring of campaigns Data analysis and reporting Analysis of campaign performance (KPIs, ROI) Creation of performance reports Identification of optimization potential Implementation of optimization measures and continuous improvement

The BS Academy develops and markets online coaching and hosts live online events. We are experts in financial education, personal development, and entrepreneurship. Our solutions aren't "book-smart," but "street-smart" and always follow a system. Together with Europe's #1 money coach, Bodo Schäfer, and many other top coaches, the BS Academy helps many people turn their lives into masterpieces. The BS Academy is a rapidly growing company with an established business model. We currently want to scale this business model, and to do so, we need employees who live exactly what we teach. We are looking for learning enthusiasts in the body of the individual professions.