Lakhera Global Services Private Limited
Website:
lakheraglobalservices.com
Job details:
Brand Marketing Strategist
Company: Lakhera Global Services Pvt. Ltd.
Location: Sector 75 Mohali
Employment Type: Full-Time
Work Location: In person
About the Role:
Lakhera Global Services Pvt. Ltd. is looking for a dynamic and creative Brand Marketing Strategist to strengthen our brand presence, drive digital growth, and lead innovative marketing initiatives. The ideal candidate should have strong expertise in AI-powered marketing tools, social media strategy, brand positioning, and lead generation campaigns.
This role requires a strategic thinker who can collaborate with internal teams, content partners, and digital platforms to build impactful marketing campaigns and improve audience engagement across channels.
Key Responsibilities:
- Develop and execute comprehensive brand marketing strategies aligned with business objectives.
- Create and strengthen the company’s brand positioning across digital and offline platforms.
- Manage and scale the company’s social media presence across platforms such as LinkedIn, Instagram, Facebook, YouTube, and X.
- Utilize AI tools and marketing automation platforms for campaign optimization, audience targeting, analytics, and content enhancement.
- Plan and implement lead generation campaigns through digital marketing, paid promotions, and organic engagement strategies.
- Collaborate with content partners, influencers, designers, and media agencies to create high-quality marketing content.
- Monitor market trends, competitor activities, and customer insights to identify growth opportunities.
- Build and maintain brand consistency across all communication channels.
- Analyze campaign performance metrics and prepare performance reports with actionable insights.
- Coordinate with sales and business development teams to align marketing initiatives with revenue goals.
Required Skills
- 4–6 years of experience in brand marketing, digital marketing, or strategic marketing roles.
- Strong understanding of AI-based marketing tools, automation platforms, and analytics.
- Proven expertise in social media strategy and audience growth.
- Experience in brand development and brand positioning.
- Knowledge of lead generation techniques, performance marketing, and campaign management.
Click on Apply to know more.