TTK HEALTHCARE LIMITED
Website:
ttkhealthcare.com
Job details:
Company Description TTK Healthcare Limited is a diversified conglomerate operating across FMCG, animal welfare, orthopedic, and food industries in India. Over the last six decades, the company has advanced the healthcare system through innovative products, including India’s first indigenous heart valve prosthesis, the TTK Chitra Heart Valve. Its Consumer Products Division manages well-known brands across baby care, personal care, home care, and sexual wellness, while its Animal Welfare Division focuses on improving the health and productivity of a wide range of animals. The Food Division is India’s first and largest manufacturer of extruded papad products under the Fryums brand, and the Ortho Division produces precision orthopedic implants and instruments in collaboration with global experts. TTK Healthcare’s businesses are built on trust, transparency, knowledge, and strong relationships with clients across the globe.
Role Description This is a full-time, on-site Brand Manager role based in Chennai. The Brand Manager will develop and execute brand strategies and marketing plans across assigned product categories, ensuring alignment with overall business objectives. Responsibilities include managing brand positioning, overseeing campaigns and promotions, coordinating with sales, product development, and creative teams, and monitoring market trends and competitor activities. The role involves analyzing brand performance data, optimizing marketing initiatives, and maintaining consistent brand messaging across channels. The Brand Manager will also support new product launches, manage budgets for brand activities, and prepare regular reports and presentations for senior leadership.
Qualifications
- Brand management and marketing skills, including experience in developing and executing brand strategies and campaigns.
- Market research and analytical skills to interpret consumer insights, track brand performance, and monitor competitor activity.
- Strong communication, presentation, and interpersonal skills to collaborate effectively with cross-functional teams and external partners.
- Project management and organizational skills to handle multiple initiatives, timelines, and budgets in a fast-paced environment.
- Proficiency with marketing tools and MS Office; familiarity with digital and social media marketing is an advantage.
- Bachelor’s or Master’s degree in Marketing, Business, or a related field.
- Prior experience in FMCG, healthcare, or consumer products branding is preferred.
- Ability to work on-site in Chennai and adapt to a dynamic, growth-oriented environment.
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