Website:
incredipets.app
Job details:
Job Description – Brand Manager
Company: Incredipets
Location: Gurugram, Haryana (Onsite)
Working Days: Monday to Saturday
Experience: 2+ years
Salary Package: 06-09 LPA
Education: MBA (Marketing preferred)
About Incredipets
Incredipets is a fast-growing, innovative brand in the pet care industry, committed to improving the health and happiness of pets through high-quality, science-backed products. We focus on customer-centric solutions, creative marketing and building strong brand awareness. The organization promotes a dynamic, collaborative, and performance-driven work culture.
Role Overview
The Brand Manager will be responsible for developing, executing, and managing brand strategies to increase brand visibility, drive sales, and strengthen customer loyalty. This role requires creative thinking, analytical skills and experience in marketing campaigns, product positioning, and brand management.
Key ResponsibilitiesBrand Strategy & Planning
· Develop and execute brand strategies aligned with business objectives.
· Analyse market trends, competitor activities, and customer insights to guide brand initiatives.
· Identify opportunities for brand growth and expansion.
Marketing Campaigns & Promotions
· Plan and execute offline and digital marketing campaigns.
· Collaborate with marketing agencies, vendors, and internal teams for campaign execution.
· Monitor campaign performance and optimize strategies for better ROI.
Product & Portfolio Management
· Assist in product positioning, launch strategies, and promotional activities.
· Support new product development by providing market insights and consumer feedback.
· Ensure consistent brand messaging across all touchpoints.
Customer & Market Insights
· Conduct market research, surveys, and focus groups to understand consumer behaviour.
· Analyse brand performance metrics and prepare reports for management.
· Recommend strategies to improve brand perception and customer engagement.
Collaboration & Leadership
· Work closely with sales, operations, and design teams to ensure brand alignment across channels.
· Mentor junior marketing staff or interns (if applicable).
· Act as a brand ambassador internally and externally.
Eligibility & Skills
· MBA in Marketing or related field
· 2+ years of experience in brand management, marketing, or product marketing
· Strong analytical and strategic thinking skills
· Proficiency in digital marketing, social media, and campaign management
· Excellent communication, presentation, and interpersonal skills
· Creative mindset with ability to translate insights into actionable marketing strategies
· Comfortable with onsite work in Gurugram, Mon–Sat
Why Join Incredipets?
· Opportunity to work in a fast-growing and innovative industry
· Hands-on experience in brand strategy and marketing campaigns
· Collaborative and learning-oriented work culture
· Career growth and leadership opportunities
· Exposure to both traditional and digital marketing channels
Click on Apply to know more.