Conscious Food
Website:
consciousfood.com
Job details:
Company Description
Conscious Food makes everyday groceries with real, recognizable, chemical-free ingredients—from staples like oils, grains and sweeteners to value-added foods like millet noodles, snacks and spreads. We focus on minimal processing, convenience and products that behave like real food in your kitchen. We are an omni-channel brand across General Trade, Modern Retail, Quick Commerce and D2C.
Role Description
We’re looking for a Brand Manager to own and strengthen the Conscious Food brand across every consumer touchpoint. The role combines brand strategy, content, communication, campaigns and execution.
You will:
- Develop and execute brand strategy, positioning and communication across channels.
- Own content and communications, including social media, website and other consumer touchpoints.
- Plan and execute in-house shoots, content calendars, campaigns and brand activations.
- Ensure our brand values and visual identity consistently translate across design, packaging, social media, website, retail and digital platforms.
- Work closely with marketing, sales, product and other teams to bring brand initiatives to life.
- Manage external agencies, freelancers and partners where required.
- Track consumer insights, market trends and brand performance to inform decisions.
- Manage budgets, timelines and reporting for key brand initiatives.
What We’re Looking For
- 3–6 years of experience in brand management, content, marketing or communications, preferably in FMCG/food/consumer brands.
- Strong understanding of brand strategy, positioning, storytelling and visual communication.
- Excellent content and copy instincts, with an eye for design and detail.
- Experience managing social media, campaigns, shoots and external agencies.
- Ability to translate a brand’s values into consistent communication across multiple platforms.
- Strong project management and cross-functional collaboration skills.
- Comfortable working in a fast-paced, hands-on environment and managing multiple projects end-to-end.
- Mumbai-based and comfortable working on-site.
Click on Apply to know more.
