Asaii
Website:
asaii.in
Job details:
Brand Content Executive
Full-time · Delhi NCR (remote to start, studio-based over time)
Asaii is looking for a storyteller. Someone who always has their phone out, films everything and nothing in particular, doodles on Procreate in their free time, and believes the right words can change how someone feels on a bad day.
At Asaii, we build pieces that hold emotions and stories, of places, people, and the slow beauty of everyday life. Each collection is a feeling before it is a garment. Now we're looking for the one who can help us tell those stories better. If that idea excites you, read on.
Responsibilities
Content Creation
Shoot, edit, and produce content that looks and feels like Asaii. You'll be the one with the phone at the studio, on location, and everywhere in between.
Visual Design & Illustration
Design graphics, create digital illustrations, and build visual assets that carry the brand's hand-crafted sensibility across every touchpoint.
Campaign Planning & Execution
Help plan and execute campaigns across channels, from the moodboard to the posts. You'll work closely with the strategy lead on briefs, calendars, and execution.
Copywriting & Brand Voice
Write captions, emails, product copy, and anything else the brand puts into words. You'll learn Asaii's voice and eventually help shape it.
Community Management
Own the comments, DMs, and responses. Be the human on the other side of the screen.
Reporting & Performance
Track insights, put together reports, and bring the numbers into the conversation.
What we're looking for
A strong aesthetic eye
Background in fashion communication, design, or visual arts
Comfortable creating across mediums: writing, photography, design, illustration
Digital illustration skills (Procreate or similar)
Writing instincts: grammar, tone, and an ear for what sounds right
Awareness of fashion, culture, and what's moving online
Based in Delhi NCR, able to commute to our Faridabad studio
We’re looking for someone who feels deeply, thinks strategically, and can translate emotion into communication.
If you resonate with slow living, thoughtful design, community-building, and storytelling-led fashion, we’d love to hear from you.
📩 Please write to us at contact@asaii.in with:
1. Your CV
2. Portfolio (must include social media work, design samples, and/or campaigns)
3. A short note on why Asaii speaks to you
You'll work closely with the Brand Lead and Founder and have real creative ownership from early on. Let’s build something meaningful together! ✨
Click on Apply to know more.