Bazana!
Website:
bazana.in
Job details:
Company Description
Bazana! is an emerging FMCG brand in India dedicated to providing healthier snacking alternatives. Offering roasted, oil-free snacks, we cater to individuals with active lifestyles seeking nutritious, on-the-go options. Established in 2018, Bazana! is committed to quality and affordability, aiming to become the #1 snack brand in India. Our products are widely available at local Kirana stores, train stations, and online. Join a dynamic team driven to revolutionize the Indian snack industry.
Role Description
The Brand & Community Manager is a full-time on-site role located in Navi Mumbai. Responsibilities include developing and executing branding initiatives, planning and managing community engagement strategies, overseeing social media channels to foster interaction and brand growth, and collaborating with cross-functional teams for consistent brand messaging. The individual will also monitor trends, engage with stakeholders, and ensure the cultivation of a vibrant and loyal customer community for Bazana!.
What You’ll Rock (The Fun Way):
Brand Boss Moves: Craft killer campaigns that make our snacks the talk of every timeline – think viral reels/campaigns, Insta stories that slay, and collabs that have influencers drooling.
Community Captain: Build and nurture our tribe of snack lovers – reply to comments like a pro, spark convos in WhatsApp groups/Discord, and turn fans into superfans who’d fight for the last chip.
Content Creator Extraordinaire: Whip up scroll-stopping visuals, snappy copy, and trends that keep us ahead of the snack curve. Bonus if you’ve got a knack for AR filters or snack ASMR!
Data Detective: Dive into analytics to see what’s sizzling (or fizzling), tweak strategies, and report wins that make the team high-five.
Startup Swagger: Thrive in our fast-paced, flavour-forward world – collaborate with product peeps, ideate wild ideas, and help us scale from Mumbai to the moon.
What You Bring to the Snack Table:
- 4-6 years of experience, ideally slinging brands in food startups or buzzworthy agencies.
- Tier 2 MBA preferred (or any Marketing Graduate who’s got the chops).
- A portfolio bursting with campaigns that popped off.
- Tools in your arsenal: Social platforms, Canva/Adobe magic, Google Analytics, and a killer sense of humor.
The Goodies (Perks That Crunch):
- Salary: ₹12-15 lacs per annum – because great work deserves great munchies.
- Location: Navi Mumbai – close to the action, far from the ordinary.
- Hybrid vibes, snack-stocked office, team outings to food fests, and all the Bazana swag you can handle.
- Grow with us: Learning opps, equity hints for the bold, and a squad that feels like family.
Click on Apply to know more.