Ideal Insurance Brokers Pvt. Ltd.
Website:
idealinsurance.in
Job details:
The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process and work to critique and improve its outcomes.
Responsibilities
- Identify target audiences, objectives and desired outcomes of the marketing campaign
- Research and develop a marketing strategy, and evaluate the success of the strategy
- Develop content of marketing campaigns
- Manage and allocate budget correctly for paid PR and Media spends
- Work closely with the department head and management to analyse and innovate on marketing strategies in B2B and B2C space
- Create, manage and monitor monthly, quarterly, and yearly marketing strategies
- Reporting on marketing spends and analytics
Qualifications
- Bachelor's degree in marketing or related field
- 2 - 3 years of relevant experience
- Strong analytical, communication, time-management and creativity skills
- Experience with social media marketing - content ideation, creation, design and optimisation (full-funnel)
- Working knowledge of SEO and best practices (Google analytics basic knowledge is needed)
- Creative creation (Canva, Adobe, Ai Suites)
- Experience in long and short form content creation (Decks, blogs, social, etc)
Click on Apply to know more.