Application Specialist

Reporting to the Application Manager, India, SWA & SEA, he/she will be responsible for developing Sales of Automation products in the region. Customer Engagement: Building and maintaining relationships with key customers, industry influencers, and stakeholders in the Automation, Genomics, Cell Based assays space. This will involve understanding their needs, gathering market insights, and conducting customer interviews, surveys, and focus groups specific to these products. Sales Support: Providing support to the sales team by developing sales tools, conducting product training, and assisting with customer presentations/demos specific to Genomics and Automation products. Participate in Pre-Sales activities along with sales team to give technical presentations to customers for Automation and Genomics Products offered by Beckman Coulter Life Sciences. This will ensure effective communication of the value proposition and differentiation of these products. Developing strategic plans to penetrate new markets and drive business growth which will involve by setting objectives, defining market entry strategies, identifying key success factors, and developing go-to-market strategies tailored to these product lines. Technical Support: Providing technical support and troubleshooting assistance to customers using Automation and Genomics applications. This will involve analyzing and resolving technical issues, conducting root cause analysis, and working with the development team to implement solutions. Sound technical knowledge on customer processes and willingness to learn and apply subject knowledge to support customers. Application Training: Conducting training sessions and workshops for customers to ensure they have a thorough understanding of Genomics and Automation applications and how to effectively utilize them. This may involve creating training materials, delivering presentations, and providing ongoing support and guidance. Follows regular cadence of processes as applicable and maintain rigor in reporting

At Beckman Coulter Life Sciences, one of Danaher's 15+ operating companies, our work saves lives—and we're all united by a shared commitment to innovate for tangible impact. You'll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher's system of continuous improvement, you help turn ideas into impact – innovating at the speed of life. At Beckman Coulter Life Sciences, we know time is the most critical facet in the laboratory today: time to get life-saving therapies to patients faster; reclaiming time by automating tedious manual workflows; and saving time spent addressing erroneous or complex results. We are partners in time and accelerate answers to critical questions through the power of automation. We develop innovations for scientists by scientists, with many of our 3,300+ global colleagues coming from the laboratory. It's all part of our time-tested approach to bringing meaningful innovations at the speed of life since 1935. And we're just beginning. Working together, let's put our time and talents together to advance human health for tomorrow.