For the love of farming, the Biggest Job on Earth

Farming is the backbone of civilization, providing sustenance, employment, and stability for communities across the globe. From the ancient times when humans first began cultivating crops, to the modern era of advanced technology and innovative agricultural practices, farming remains the cornerstone of our existence. Farmers are the unsung heroes who toil day and night to ensure that our plates are filled, and our communities thrive. We, at BASF, recognize and support the efforts of our farmers, appreciating the immense impact they have on our well-being and the sustainable future of our country and our planet. We believe that farming is the biggest job on Earth, and its the love of farming that motivates us to constantly push the boundaries of present to seek innovative solutions for the future.

BASF is ready to celebrate farmers creative skills and determination to solve any challenge. As the custodians of the Biggest Job on Earth, they're entrepreneurs at heart. Now, it's time to unleash that creativity and show the world the art of farming. BASF invites creative and entrepreneurial farmers across India to share their unique solutions. Show us how you've overcome farming challenges, boosted yields, improved crop quality, and used resources efficiently to earn the title of "Wah Re Kisan."