Website:
many2go.com
Job details:
Role Overview
We're seeking a Backlink Builder to drive organic visibility for Many2Go's travel and holiday packages targeting Indian audiences. You'll acquire high-quality backlinks through strategic outreach, manage dofollow/nofollow mix ratios, and report progress weekly.
Key Responsibilities
Backlink Acquisition & Outreach
- Identify and approach relevant websites, blogs, and news portals for link placements
- Execute guest posting, PR placements, and listicle publishing campaigns
- Maintain target websites and opportunities in a structured pipeline
- Negotiate and close backlink deals
Link Portfolio Management
- Maintain optimal dofollow/nofollow ratio per SEO strategy
- Ensure links align with Many2Go's travel/holiday niche
- Build links from Indian travel, lifestyle, and news domains
- Track link placement quality and anchor text relevance
Reporting & Planning
- Daily reporting: backlinks approached, pitches sent, links built status
- Weekly reporting: conversions, DA/PA metrics, link placement summary
- Quarterly planning: 3-month and 6-month roadmaps with targets and strategy adjustments
- Identify trends and optimization opportunities
Strategic Collaboration
- Work with content team on link-worthy assets
- Coordinate with SEO lead on keyword and topic targeting
- Update stakeholders on campaign progress and blockers
Required Qualifications
1 to 3 years proven experience in backlink building / link acquisition
Expertise in:
- Guest posting and outreach campaigns
- PR/media relations or listicle publishing (hands-on experience required)
- Link quality assessment (DA/PA, spam score, relevance)
- Knowledge of dofollow/nofollow strategy and ratio optimization
- Target audience familiarity: Indian travel blogs, lifestyle publications, news portals
- Strong communication: pitch writing, relationship-building, negotiation
- Organizational skills: pipeline management, daily tracking, reporting discipline
- Tools proficiency: SEMrush / Ahrefs / Moz (or equivalent), Google Sheets, CRM basics
- Hindi + English fluency preferred (for outreach to Indian publishers)
Nice to Have
- Previous link building for travel, hospitality, or e-commerce websites
- Familiarity with Many2Go's verticals (honeymoon packages, family holidays, group tours)
- Experience pitching to Indian media and tier-2/tier-3 news outlets
What We Expect
- Ownership: Take full responsibility for backlink targets and weekly milestones
- Quality over quantity: No black-hat or spammy link practices; focus on sustainable growth
- Transparency: Honest reporting of approached sites, rejections, and wins
- Proactivity: Suggest improvements to strategy based on market research
- Consistency: Meet daily and weekly reporting deadlines without exception
- Growth mindset: Continuously improve outreach pitch rates and conversion ratios
Why Join Many2Go
- Work for a fast-growing travel holiday company in India
- Direct impact on organic search visibility and customer acquisition
- Collaborative team environment with clear KPIs and growth opportunities
- Exposure to SEO, content, and digital marketing strategy across multiple travel segments
How to Apply
Submit your resume at hr@many2go.com, portfolio (past backlink campaigns or case studies), and a 2 to 3 line pitch on why you're fit for this role.
Click on Apply to know more.