Live Connections
Website:
liveconnections.in
Job details:
Job Title: Product Marketing Manager – Consumer / Provider Products
Location: Gurugram & Pune
Experience: 8–12 Years
Role Overview
We are seeking an experienced Product Marketing Manager to lead strategy and execution of go-to-market (GTM) initiatives for consumer and provider-focused products. This role will be responsible for developing compelling messaging, positioning, and marketing assets, while working closely with cross-functional stakeholders in a matrixed environment.
The ideal candidate will bring strong communication, project management, and content development expertise, with the ability to operate independently and deliver high-impact marketing outcomes.
Note - We are considering candidates with Healthcare or FMCG domian experience working as a B2C Product Marketing
Key Responsibilities
- Lead strategy and execution of go-to-market plans for new product launches and enhancements
- Develop clear and differentiated product messaging, positioning, and naming
- Create and maintain product-specific and product-family marketing materials
- Assess and interpret stakeholder needs and business requirements
- Identify and implement marketing solutions for complex or non-standard requests
- Act as a subject matter expert for assigned product lines
- Work independently with minimal guidance, escalating only complex challenges
- Manage multiple deliverables while ensuring quality, consistency, and timely execution
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Public Relations, or related field (preferred)
- Minimum 5+ years of experience in marketing, communications, or public relations
- 5+ years of project management experience in a matrix organization
- 5+ years of professional writing and editing experience
- Strong proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
- Proven ability to manage, prioritize, and deliver multiple projects simultaneously
- Strong organizational and stakeholder management skills
Preferred Qualifications
- Experience in the Healthcare domain
- Exposure to consumer and provider marketing
- Experience working in regulated environments
Core Competencies
- Product Marketing & Go-to-Market Strategy
- Content Development & Messaging
- Stakeholder Management
- Project & Program Management
- Problem Solving & Adaptability
- Execution Excellence
Application Process
Interested candidates can share their profiles or reach out for more details:
Email: abhishek.m@livecjobs.com
Phone: +91-9154908075
Click on Apply to know more.