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Company Description LinkeDown specializes in creating high-impact LinkedIn content for B2B SaaS companies across a range of technical and growth-focused domains. The organization partners with teams in DevOps, FinOps, RevOps, Sales Intelligence SaaS, Industrial Intelligence, Cybersecurity, B2B AI SaaS, and GTM to help them build influence and generate pipeline. By focusing on viral, insight-driven content, LinkeDown helps clients stand out in crowded markets and communicate complex solutions in a clear, engaging way. The company works with diverse B2B SaaS brands and is continuously expanding into new segments and technologies.
Role Description In this full-time remote role, the B2B SaaS Content Writer will develop and write LinkedIn content that drives engagement, authority, and demand for clients in technical and B2B SaaS fields. Day-to-day responsibilities include researching client products, audiences, and industry trends; drafting posts, threads, and short-form narratives tailored to LinkedIn; and refining content based on performance data and client feedback. The role involves collaborating with internal stakeholders or clients to understand positioning and messaging, translating complex technical topics into clear business value stories, and maintaining a consistent voice for multiple brands. The Content Writer will also optimize content for reach and engagement, manage content calendars, and stay current with LinkedIn best practices and B2B SaaS marketing trends.
Qualifications
- Candidates should possess strong Web Content Writing and Writing skills, with a focus on short-form, platform-specific content for LinkedIn and other social channels.
- Candidates should possess experience in Content Strategy and Research, including audience analysis, topic discovery, and competitive or industry research in B2B SaaS.
- Candidates should possess solid Proofreading skills, ensuring accuracy, clarity, and consistency across all published content.
- Candidates should ideally have familiarity with B2B SaaS domains such as DevOps, FinOps, RevOps, cybersecurity, AI, or GTM, and the ability to translate technical concepts into accessible business narratives.
- Candidates should demonstrate excellent written communication skills in English, strong attention to detail, and the ability to manage deadlines in a remote, fast-paced environment.
- Candidates should preferably have experience working with social media analytics, content performance tools, or basic marketing metrics to inform content decisions.
- Candidates should ideally hold a bachelor’s degree in Communications, Marketing, Journalism, English, or a related field, or have equivalent practical experience in content writing for B2B or SaaS companies.
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