Marbles Health
Website:
marbles.health
Job details:
About Marbles Health
Marbles Health builds clinically backed non-drug treatment for Brain Health, prescribed by psychiatrists and neurologists, and used by patients at home and in clinics. We are CDSCO-cleared, revenue-generating, and scaling our network of partner psychiatrists across Indiai. Our field sales team activates doctors; your job is to make sure every doctor in our pipeline converts, prescribes, and stays engaged
The Role
This is a pull-marketing role. Your job is to create gravity: a steady flow of inbound, pre-warmed doctor leads for our field force, generated through evidence, peer voices, and presence — not pressure.
We have an active field force that meets and converts doctors face-to-face. We don't need another cold-caller. We need the person who makes psychiatrists come to us — who builds Marbles' credibility in Indian psychiatry so strongly that doctors have heard of us, trust the science, and want the meeting before our rep ever knocks.
You own two outcomes:
1. Inbound leads - doctors who reach out, register, refer, or say yes to a meeting because of what you've built.
2. Pre-built trust - when a rep walks into any psychiatrist's clinic in our four cities, the doctor already knows Marbles, has seen the evidence, and takes the conversation seriously.
Your north star: qualified, warm doctor leads delivered to the field force per month — and the share of them that came inbound.
What You'll Do
Build the pull engine
- Create and run doctor-facing channels: a clinical evidence newsletter, LinkedIn presence aimed at psychiatrists, WhatsApp broadcast for the profession — every piece referenced, compliant, and written like science, not just advertising
- Run monthly peer-led webinars and CME-style sessions where psychiatrists hear about tDCS evidence from other psychiatrists — our strongest demand source
- Own our presence at psychiatry conferences (IPS, state chapters): booth strategy, speaker slots for our doctor-advisors, lead capture
- Package prescribing doctors' experiences into case studies and peer testimonials — and build a referral motion so our best doctors bring us their network
Convert attention into pipeline
- Capture, qualify, and route every inbound signal — webinar registrations, content replies, conference scans, referrals — into booked meetings for field reps
- Design pre-meeting priming sequences so even outbound-sourced meetings land warm: the right evidence, in the doctor's hands, before the visit
- Brief reps on what each doctor has already seen and likely cares about
Measure and sharpen
- Track which channels and content actually produce doctors who convert — double down accordingly
- Feed doctor objections and questions back into content; keep the CRM clean and every lead's source and stage logged
What We're Looking For
- 2–5 years in healthcare/pharma marketing, medical communications, KOL or CME program management, or demand generation for a doctor-facing product
- Science-literate: you can read a clinical paper and turn it into content a psychiatrist respects — no dumbing down, no overclaiming
- You've built an audience or a pipeline before — a newsletter, a webinar program, a community, a conference funnel — and can show the numbers
- Strong writer above all; this trust is built in words
- Fluent in English and Hindi; a southern language is a plus
- Bonus: life-sciences/pharmacy/psychology background, WhatsApp Business API experience, existing relationships in Indian psychiatry
Who Thrives Here
Someone who believes the best lead is one who calls you. You'll work directly with the founders in a small growth pod, with our clinical advisors as your on-camera and on-stage talent. Your success is visible: reps stop opening cold, meetings start warm, and doctors begin arriving on their own. If you want to build how an entire category earns the trust of Indian psychiatry — this is the seat.
How You'll Be Measured
- Qualified warm leads delivered to the field force per month (and % inbound)
- Meeting → activation conversion (shared with field force — your priming shows up here)
- Engagement rate in marketing activities like Webinar, etc with target doctors
- Brand trust
To stand out write a short note to ramya@marbles.health on something you built that made customers come to you - and one idea for how you'd make psychiatrists/neurologists seek us out
Click on Apply to know more.