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Content Marketing Manager

Salary

₹15 - 25 LPA

Min Experience

6 years

Location

Pune, Maharashtra, India

JobType

Full Time

About the job

Info This job is sourced from a job board

About the role

Avoma is an intelligent meeting assistant for teams looking to automate some of the common tasks required for customer-focused meetings. We leverage NLP and machine learning to summarize meeting notes and extract key topics and action items discussed. All of this data automatically syncs back into their CRM. This helps to save end users time and focus on what matters most, their customer interactions. We are a venture-funded early-stage startup, have 1000+ paid customers, and are growing consistently month over month. As a Content Marketing Manager at Avoma you will play a critical role in developing and implementing content strategies that effectively communicate our value proposition and drive engagement with our target audience. Your expertise in B2B SaaS content marketing, combined with your creativity and strategic thinking, will be instrumental in strengthening our brand and generating high-quality leads. Responsibilities: Develop and execute comprehensive content strategies aligned with our marketing and business objectives, targeting B2B SaaS customers. Create engaging and informative content, including blog posts, white papers, case studies, ebooks, website copy, social media content, and email campaigns. Optimize content for search engine optimization (SEO) and implement best practices to improve organic visibility and website traffic. Conduct in-depth research and analysis of industry trends, competitor activities, and customer insights to ensure content relevancy and effectiveness. Collaborate with cross-functional teams, including product management, sales, and customer success, to gather insights and develop content that addresses customer pain points and highlights our unique value proposition. Monitor content performance, analyze key metrics, and provide actionable recommendations for continuous improvement.

About the company

Avoma is an intelligent meeting assistant for teams looking to automate some of the common tasks required for customer-focused meetings. We leverage NLP and machine learning to summarize meeting notes and extract key topics and action items discussed. All of this data automatically syncs back into their CRM. This helps to save end users time and focus on what matters most, their customer interactions. We are a venture-funded early-stage startup, have 1000+ paid customers, and are growing consistently month over month.

Skills

content marketing
seo
b2b
saas