factori.com
Website:
factori.com
Job details:
We're Hiring — Asst Manager, Brand Marketing @ factori.com
You shoot. You edit. You anchor. You build a creator army. One person, four superpowers.
Company: Sushine Exports Private Limited (factori.com)
Location: Headquarters at Bannerughatta-to-Jigani Road, Begihalli, Bengaluru (on-site, full-time) Reports to: Head of Marketing
Experience: 2 – 5 years in video production, content creation, influencer marketing, or brand marketing.
Compensation: Up to ₹ 6 LPA basis qualifications, experience and current CTC.
About factori.com
Welcome to factori.com — The Factory for the World.
factori.com is a global manufacturing and commerce platform that connects 500+ partner manufacturers across India with business buyers, brands, institutions, and entrepreneurs worldwide. Our vision is to onboard 100,000+ manufacturers globally by 2030.
One of our three core offerings is retailing.factori.com — a plug-and-play platform that lets any entrepreneur launch their own e-commerce store in 30 minutes, on their own domain, with instant access to thousands of ready-to-ship products.
Our customers include Amazon, Apollo Hospitals, Asian Paints, Bharat Petroleum, Cult Fit, Decathlon, Indian Navy, Indian Coast Guard, ISRO, Jio-bp, JSW, L&T Finance, Microsoft Learn, PhonePe, Samsung, Suzuki, Tata Capital, Tata Motors, UltraTech, Wipro — and hundreds more.
About the role — read this before you apply
We are looking for a rare kind of person: a one-person video engine who can also orchestrate an army of creators.
Most brand-marketing roles are coordination jobs — brief an agency, wait two weeks, forward the file. This is not that role. In this role, you will personally script, shoot, edit, and (when needed) anchor video content — and you will build and run a network of external influencers who produce UGC videos for our platform.
If you need an agency to make a video happen, this role is not for you. If you can pick up a camera (or a phone), shoot a reel, edit it tonight, publish it tomorrow, and simultaneously get five creators to make videos for us this week — keep reading.
What you'll own1. Video production — your own hands
- Script, shoot, edit, and publish video content for factori.com and retailing.factori.com — brand films, product videos, platform explainers, founder content, event coverage.
- Anchor on camera when needed — comfort in front of the lens is a real plus.
- Own the studio, the equipment, and a weekly output plan. Videos ship every week — not when they're perfect.
2. UGC through the influencer network
- Build and manage a network of micro and mid-tier creators (10K–500K followers) who produce UGC videos promoting retailing.factori.com.
- Run our barter model: creators receive a free e-commerce store on retailing.factori.com (worth ₹6,000) in exchange for 2–3 promotional videos — and then become retailers themselves, promoting their own store.
- Own the full creator relationship — first DM, onboarding, briefing, content review, publication, and the long-term engagement that keeps them creating.
3. Ad-creative production
- Produce the ad creatives for our performance-marketing engine — Meta Ads, Google Ads, YouTube Ads — versioned for A/B testing.
- Source each creative by the fastest good route: your own hands, the creator network, or external support. You own the quality bar either way.
4. Content strategy
- Own the video-first content calendar — briefs, scripts, hooks, edit templates.
- Spot what's trending on Instagram and YouTube this week, and turn it into content for us this week.
5. Brand building (growing scope)
- As the role matures: PR, media relations, brand campaigns, and awards — layered onto the same engine.
What we're looking forMust-have — show, don't tell
- A portfolio of videos you have personally made — shot and edited by you. Reels, Shorts, brand films, UGC-style content — any format. Without a portfolio link, your application will not be processed.
- 2 – 5 years of hands-on experience across video production, content creation, influencer/UGC marketing, or brand marketing.
- Editing fluency — Premiere Pro, CapCut, DaVinci Resolve, or equivalent. You can take raw footage to a published cut without help.
- Shooting competence — you can plan and execute a shoot with a phone or a camera, handle basic lighting and sound, and direct a subject.
- Creator-economy fluency — you know the Indian creator ecosystem, you can DM 30 creators a week without hesitation, and you can close a barter deal on WhatsApp.
- Strong spoken and written English; conversational Hindi strongly preferred; a regional language is a plus.
- Comfort with a weekly shipping cadence and a numbers-driven review culture.
Nice-to-have
- On-camera experience — anchoring, hosting, or voice-over.
- Prior work at a D2C brand, creator-economy startup, media company, or agency with hands-on production.
- Understanding of e-commerce, dropshipping, and side-hustle content.
- Basic motion graphics (After Effects) and thumbnail/design skills (Photoshop/Canva).
- Experience creating performance-ad creatives at volume.
Mindset we hire for
- You ship. A rough cut today beats a perfect cut in two weeks.
- You are a multi-tasker by nature. Shooting in the morning, editing in the afternoon, DM-ing creators at night — this rhythm excites you, not exhausts you.
- You love creators as people. They will feel it in your first message — and they will make better videos for us because of it.
- You think in flywheels, not campaigns. One creator activated well is worth more than ten paid impressions.
- You measure real outcomes — signups and sales, not just views and likes.
What you get
- Up to ₹ 6 LPA CTC, basis qualifications, experience and current CTC.
- Report to the Head of Marketing, with direct exposure to the founders and the leadership team.
- A studio, equipment, and content budget — plus the freedom to build the factori.com visual voice from scratch.
- A creator network to build and own — with a barter model that creators genuinely love.
- Your work seen by the biggest brands in India — because our customers include them.
- A clear growth path into a Manager — Brand Marketing role as the engine scales.
Click on Apply to know more.
