AdYogi
Website:
adyogi.com
Job details:
About AdYogi
AdYogi is a full-funnel performance marketing agency helping e-commerce and retail brands grow through digital advertising, marketing expertise and in-house technology.
We are looking for someone who treats every lead as a potential business opportunity. You should be comfortable starting conversations, understanding a brand’s growth challenges and following through consistently to move opportunities forward.
What you will own
- Lead engagement: Respond promptly to inbound enquiries and proactively connect with prospects through calls, emails, LinkedIn and WhatsApp.
- Account-based marketing (ABM): Engage decision-makers at target accounts through personalised outreach and calls. Build interest, turn cold prospects into warm leads, schedule qualified meetings and hand over opportunities to the sales team with clear context and next steps.
- Lead qualification: Understand the prospect’s business, revenue, advertising spends, current agency setup, growth objectives and challenges. Identify decision-makers, buying intent and timelines.
- Funnel management: Own lead progression from initial enquiry to qualification, discovery meetings and sales handover. Keep every active opportunity moving with a clear next step.
- Client conversations and pitches: Conduct discovery calls, explain AdYogi’s value proposition and coordinate relevant pitches with the sales team. Travel to client offices when required.
- Pitch preparation: Research brands before meetings and prepare clear briefs so the sales team can tailor its recommendations.
- CRM ownership: Keep contact details, conversation notes, lead stages, follow-up dates and next steps accurate and updated.
- Follow-ups and nurturing: Build a structured follow-up process, re-engage dormant leads and maintain relationships with prospects who are not ready to buy immediately.
- Objection handling: Address initial questions on services, fit and commercials, bringing in the relevant team when deeper expertise is needed.
- Sales and marketing coordination: Share feedback on lead quality, common objections and reasons for drop-offs to improve campaigns and conversion.
- Reporting: Track pipeline movement and flag stalled opportunities or support needed to progress them.
What we are looking for
- 3–4 years of experience in sales, pre-sales or business development, preferably in a B2B agency, SaaS or digital marketing business.
- A working understanding of the lead funnel—from enquiry and qualification to opportunity and closure.
- Hands-on experience using a CRM and maintaining disciplined follow-ups.
- Strong spoken and written communication, with confidence engaging founders, marketing heads and other senior stakeholders.
- The ability to ask thoughtful questions, listen carefully and connect business needs with relevant solutions.
- Commercial awareness and the judgment to prioritise opportunities based on fit and intent.
- Strong ownership: you take initiative, follow through on commitments and flag blockers early.
- Willingness to travel for client pitches and meetings.
How success will be measured
- Speed and quality of lead engagement.
- Target accounts engaged and cold prospects converted into qualified opportunities.
- Qualified meetings booked and attended.
- Lead-to-meeting and meeting-to-opportunity conversion.
- Follow-up discipline and CRM accuracy.
- Contribution to qualified pipeline and converted to customers
You can directly share your resume at swati@adyogi.com
Click on Apply to know more.
