Bridgegap Management Consultants LLP
Website:
bridgegapconsultants.com
Job details:
JOB TITLE: Associate Manager Consultant
QUALIFICATION: MBA in Marketing
EXPERIENCE: 12–15 years of experience in Brand Management / Marketing
INDUSTRY: Retail / FMCG / Retail / Real Estate
LOCATION: Hyderabad – Full-Time Position
WORK MODE: On-site (No Work from Home / Flexi Working Option)
ROLE OVERVIEW:
The Associate Manager Consultant will be responsible for leading a team, driving brand strategy, leading marketing initiatives, managing agency partners, and delivering business impact through data-driven insights. The role requires strong leadership capability, cross-functional coordination, and ownership of end-to-end brand management initiatives.
KEY RESPONSIBILITIES:
Strategic Planning & Brand Management
● Lead development of Annual Marketing Plans aligned with business objectives
● Drive brand positioning, communication strategy, and campaign direction
● Translate consumer and market insights into actionable brand strategies
● Identify growth opportunities through category and market analysis
Campaign Development & Execution
● Conceptualize and oversee integrated marketing campaigns (online & offline)
● Provide strategic direction and manage external creative, advertising, and digital agencies
● Ensure timely execution of marketing initiatives within approved budgets
● Monitor campaign effectiveness and optimize based on performance metrics
Market Intelligence & Consumer Insights
● Lead market research initiatives (primary & secondary) to derive actionable insights
● Conduct periodic market visits to assess on-ground realities
● Drive competition tracking and provide strategic recommendations
● Proactively monitor category trends, product launches, and innovations
Stakeholder & Team Management
● Act as a key liaison between management, sales teams, trade partners, and external agencies
● Build strong relationships with trade partners to gather market intelligence
● Present strategic insights and performance reports to senior management
● Lead brainstorming sessions and guide junior team members
Activations & On-Ground Marketing
● Spearhead offline brand activations (malls, residential communities, parks, etc.)
● Evaluate new promotional avenues and partnerships
● Ensure seamless coordination between agencies, sales teams, and client stakeholders
Data & Reporting
● Own brand performance dashboards and reporting mechanisms
● Consolidate data from multiple sources and present structured insights
● Develop hypotheses around business challenges and drive solution-oriented discussions
SKILLS & COMPETENCIES:
● Strong strategic thinking and business acumen
● Advanced analytical and problem-solving skills
● Proven project management and execution capability
● Excellent communication and presentation skills
● Strong stakeholder management and leadership abilities
● Ability to work in a fast-paced, target-driven environment
BEHAVIOURAL TRAITS:
● Ownership mindset with high accountability
● Proactive decision-maker
● Strong leadership presence
● Collaborative and team-oriented
● Ability to influence and drive alignment across functions
Click on Apply to know more.