TING
Website:
ting.in
Job details:
SEO Specialist
Experience Required
6 months to 4 years
Job Overview
We are looking for a results-driven SEO Executive to improve our website’s visibility on search engines like Google Search. The ideal candidate should have a strong understanding of search engine optimization techniques, keyword research, and analytics.
Key Responsibilities
- Perform keyword research using tools like Google Keyword Planner, Ahrefs, or SEMrush
- Optimize website content, meta tags, URLs, and internal linking structure
- Conduct on-page and off-page SEO activities
- Monitor website performance using Google Analytics and Google Search Console
- Perform technical SEO audits (site speed, mobile-friendliness, crawl errors)
- Build high-quality backlinks through ethical link-building strategies
- Track keyword rankings and prepare performance reports
- Stay updated with search engine algorithm changes
- Collaborate with content, design, and development teams
Required Skills
- Basic to intermediate knowledge of SEO principles
- Understanding of on-page, off-page, and technical SEO
- Familiarity with HTML basics (meta tags, headings, schema)
- Experience with SEO tools like Ahrefs, SEMrush, or Moz
- Strong analytical and problem-solving skills
- Good written and verbal communication
Preferred Qualifications
- Bachelor’s degree in Marketing, IT, or related field
- Certification in SEO or Digital Marketing
- Experience with CMS platforms like WordPress
Key Performance Indicators (KPIs)
- Organic traffic growth
- Keyword ranking improvements
- Conversion rate from organic traffic
- Backlink quality and quantity
- Website health score
Nice to Have
- Knowledge of Digital Marketing strategies
- Experience with content marketing and blogging
- Basic understanding of paid ads (PPC)
Click on Apply to know more.