Anvis Digital
Website:
anvisdigital.com
Job details:
Position: Associate Creative Director (Copy)
Experience: 7+ Years
Location: Mumbai (Lower Parel)
About the Role:
The Associate Creative Director - Copy is a strategic thinker and a master storyteller who brings together campaign planning, creative strategy, and compelling copywriting. This role goes beyond the brief, crafting inspiring, insight-led campaigns that deliver measurable impact while shaping the creative voice of brands. You will lead and mentor a team of copywriters while driving ideas that cut through the clutter across digital and social ecosystems. Additionally, you will play a key role in contributing to and leading creative pitches for prospective clients.
Key Responsibilities:
Creative Thinking & Writing:
• Lead the conceptualization and execution of integrated campaigns- across social, digital, and content ecosystems
• Translate brand and creative strategy into powerful, effective communication
• Craft compelling narratives and storytelling across formats
• Ensure consistency, quality, and originality across all written outputs
Social Media Expertise:
• Optimize content (tone, messaging, language) based on audience behaviour and platform nuances
• Leverage social media insights (reach, engagement, performance metrics) to refine content strategies
• Collaborate with analytics teams to continuously improve creative effectiveness
Leadership, Project Management & Pitches:
• Lead, mentor, and inspire a team of copywriters to deliver high-quality creative work
• Collaborate with internal teams, client leads, and cross-functional stakeholders to develop strong concepts from brief to execution
• Drive creative excellence, ensuring timelines, quality, and strategic alignment are met
• Balance brand voice with consumer relevance and education
• Play a key role in new business pitches- from idea generation and storytelling to presentation of creative concepts
• Contribute to and lead pitch decks, campaign narratives, and big ideas for prospective clients
• Experience in delivering or contributing to large-scale, integrated, pan-India campaigns
Company Profile: https://anvisdigital.com/
Apply Now with your CV & Portfolio at jobs@anvisdigital.com
Click on Apply to know more.