Acetech Group
Website:
acetechindia.net
Job details:
Job Description – AGM Marketing (Business Development)
Industry: Fabrication / Heavy Fabrication / Sheet Metal Manufacturing
Position
Assistant General Manager (AGM) – Marketing & Business Development
Location
Coimbatore / Chennai
Experience
12–18+ Years
Educational Qualification
BE / B.Tech (Mechanical Engineering) preferred
MBA (Marketing) will be an added advantage
Job Summary
We are seeking an experienced AGM – Marketing & Business Development with a strong background in fabrication, heavy fabrication, and sheet metal manufacturing. The candidate should possess excellent knowledge of fabrication processes including laser cutting, CNC bending, welding, machining, and assembly. The role involves new business acquisition, customer relationship management, RFQ handling, NPD coordination, commercial negotiations, and achieving business growth targets.
Key Responsibilities
Develop and execute business development strategies to achieve revenue and growth targets.
Identify and acquire new customers in sectors such as Construction Equipment, Earthmoving Equipment, Agriculture Equipment, Automotive, Industrial Equipment, and General Engineering.
Generate business for sheet metal and fabricated products such as diesel fuel tanks, JCB buckets, fabricated assemblies, welded structures, and precision sheet metal components.
Build and maintain strong relationships with OEMs, Tier-1, and Tier-2 customers.
Handle customer inquiries, RFQs, and technical-commercial discussions.
Coordinate with Engineering, Production, Quality, and Supply Chain teams for successful project execution.
Support New Product Development (NPD) activities from inquiry stage to production launch.
Review customer drawings and specifications to understand manufacturing feasibility.
Prepare cost estimates and commercial proposals in coordination with costing and engineering teams.
Lead price negotiations and finalize commercial agreements with customers.
Conduct market research and competitor analysis to identify new business opportunities.
Monitor customer satisfaction and ensure timely resolution of issues.
Achieve annual sales targets, business growth objectives, and profitability goals.
Participate in customer visits, exhibitions, and industry events to promote company capabilities.
Required Technical Knowledge
Sheet Metal Fabrication
Heavy Fabrication Processes
Laser Cutting
CNC Bending
MIG/TIG Welding
Robotic Welding
Machining Operations
Surface Treatment & Painting Processes
Costing and Estimation
APQP & NPD Process
RFQ Management
Manufacturing Process Feasibility
Skills Required
Business Development & Customer Acquisition
Key Account Management
Technical Sales & Marketing
Negotiation & Contract Management
Strategic Planning
Excellent Communication & Presentation Skills
Team Management & Leadership
Problem Solving & Decision Making
Preferred Industry Experience
Candidates with experience in manufacturing products such as:
Diesel Fuel Tanks
JCB Buckets
Fabricated Assemblies
Construction Equipment Components
Agricultural Equipment Parts
Sheet Metal Components
Welded Structures
Heavy Fabricated Products
Key Performance Indicators (KPIs)
New Customer Acquisition
Revenue Growth
RFQ Conversion Ratio
Order Booking Value
Customer Retention
NPD Project Success Rate
Gross Margin Achievement
Customer Satisfaction Score
Experience Required: Minimum 12–18 years in Marketing/Business Development within Fabrication, Heavy Fabrication, or Sheet Metal Manufacturing Industries.
Click on Apply to know more.