GUS Global Services India Pvt. Ltd.
Website:
gusindia.global
Job details:
Opportunity
Assistant Director - Brand Marketing – UPES
Key Responsibilities
- Branding, communication and media strategy
- Planning and implementing marketing initiatives to suit the organizational goals
- Agency management
- Consumer research and understanding our various TG
- Lead creative development
- Measuring and presenting campaign success
- Aligning and implementing campus specific strategy to overall brand plans
- Event conceptualization and management
Education Background – MBA from tier 1 or tier 2 institutes
Type of Industry Experience required - FMCG, Consumer Goods, Tech enabled consumer facing startups
No. of years of work experience required – 7+years
Key Competencies - Brand Management, Qualitative Research, Design thinking, Excellent command over both written and spoken English, Digital first mindset, Adept at Social Media marketing. Our focus is more on ATL, read TVCs, mass media campaigns (Print, OOH etc.) and candidates who have worked on such campaigns.
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