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Assistant Brand Manager Marketing

Location

Mumbai, Maharashtra, India

JobType

full-time

About the job

Info This job is sourced from a job board

About the role

Website: kimirica.com
Job details:

Role Overview

We are looking for a detail-oriented and creatively driven Assistant Brand Manager who will be closely involved in brand building, content execution, and design management. This role is ideal for someone who enjoys working at the intersection of creativity and execution, ensuring the brand’s visual and communication language stays sharp, premium, and consistent across all touchpoints.


Key Responsibilities

1. Brand Building & Communication

  • Ensure consistent brand identity across all platforms — digital, packaging, client presentations, and collaterals
  • Translate brand vision into compelling visual and written communication
  • Work on brand storytelling for new launches, collections, and partnerships

2. Content Management

  • Own and manage the content calendar across digital platforms
  • Coordinate with internal teams and external partners for content creation (social media, website, campaigns)
  • Review and refine content to ensure alignment with brand tone, aesthetics, and positioning

3. Design & Creative Coordination

  • Work closely with graphic designers, photographers, and creative agencies
  • Develop clear briefs and ensure timely delivery of high-quality creative assets
  • Maintain strong control over visual aesthetics, packaging design, and brand guidelines

4. Agency & Vendor Management

  • Act as a key point of contact for creative and digital agencies
  • Manage timelines, feedback loops, and deliverables
  • Ensure campaigns and assets are executed as per brand standards

5. Campaign Planning & Execution

  • Support end-to-end execution of marketing campaigns, product launches, and brand activations
  • Coordinate across teams to ensure seamless rollout
  • Track campaign performance and optimize ongoing initiatives


Key Requirements

  • 4+ years of experience in brand, marketing, or content-led roles (beauty, lifestyle, luxury preferred)
  • Strong eye for design, aesthetics, and detail
  • Experience in handling agencies and managing creative workflows
  • Good understanding of social media and digital content trends
  • Excellent communication and coordination skills
  • Ability to manage multiple projects and deadlines efficiently

What We’re Looking For

  • Someone who is creative but structured
  • Strong ownership — someone who can “make things happen”
  • A natural sense of premium/luxury branding
  • Hands-on and proactive, not purely strategic

Why Join Us

  • Opportunity to work on globally recognized hospitality brands
  • High exposure to design-led, premium product branding
  • Fast-paced environment with strong creative ownership

Click on Apply to know more.

Skills

campaign performance
content management
content creation
digital content
end-to-end
marketing campaigns