1) Serve as digital engagement product strategist, across multiple business units, to identify new opportunities and define mission, scope and desired outcomes for teams, utilizing digital solutions to enhance the user experience.
2) Maximize the value of digital solutions by identifying key value drivers, incorporating customer feedback, defining metrics and targets (ie. satisfaction scores, first contact resolution, etc.), and assisting with the prioritization and sequencing of opportunities based on quantified value and desired strategic outcomes.
3) Define digital product requirements with program owners, product owners and business analysts to ensure they are translated from business terms to be understood by developers. Assess completion of desired deliverables.
4) Partner with customer research teams to identify opportunities for digital research and competitive market benchmarking that inform potential solutions for APS’s digital environment. Collaboratively evaluate and apply functional best practices and industry standards to guide product decisions and enhance digital solutions.
5) Act as a liaison between business, IT, and project teams by translating voice-of-customer insights and business objectives into clear, prioritized product requirements and well-defined user stories. Partner with delivery teams to refine, communicate, and manage customer-driven enhancements, fixes, and new capabilities within product backlogs to ensure efficient execution through development and production releases to maximize customer outcomes and business value.
6) Work independently to drive team towards progress and champion the necessary cultural change.
7) Collaborate across business, IT, and external vendor partners to gather bi-directional feedback, remove roadblocks, and drive implementation of customer-centered changes. Actively manage vendor relationships to ensure solutions align with voice-of-customer insights, product requirements, and delivery expectations.
8) Manage products and related projects through the full lifecycle, from concept through production delivery, ensuring work is completed to end‑user satisfaction. Proactively identify risks, align timelines and dependencies across projects and deliverables, and establish shared understanding to enable coordinated on time delivery.
9) Drive the decision-making process by identifying key stakeholders to engage with and frame relevant decision options.
10) Establish and refine product management processes that support effective product ownership, adoption, and long-term sustainability. Identify and implement efficiencies that improve backlog management, delivery coordination, and execution across product, project, and program work.