Website:
lactinova.com
Job details:
Company Description Lactinova – Defining Nutrition is a specialized livestock nutrition company focused on advancing the quality of cattle feed. The organization is committed to improving animal health, productivity, and overall well-being through scientifically developed nutritional solutions. Lactinova works closely with cattle owners and industry partners to deliver products that support sustainable and efficient livestock management. The company’s mission centers on nourishing livestock in ways that positively impact both agricultural businesses and the communities they serve.
Role Description The Area Business Manager is a full-time remote role responsible for driving sales growth and market development for Lactinova’s cattle nutrition products within an assigned territory. Day-to-day activities include identifying and engaging potential customers, building long-term relationships with distributors, farmers, and veterinarians, and conducting product presentations or demos. The role involves planning and executing territory sales strategies, monitoring market trends, and providing feedback to internal teams to support product positioning and improvement. The Area Business Manager will also track performance metrics, prepare regular reports, and collaborate with marketing and operations to ensure customer satisfaction and business targets are met.
Qualifications
- Candidates should possess strong sales and business development skills, including lead generation, territory management, and negotiation.
- Candidates should possess skills in relationship management, customer service, and stakeholder communication.
- Candidates should possess market analysis and planning skills, including basic data interpretation and strategic thinking.
- Candidates should possess organizational and time-management skills to handle remote work, travel planning, and reporting responsibilities.
- Relevant experience in livestock, animal health, agriculture, or feed/nutrition industries is highly beneficial.
- Strong verbal and written communication skills, with the ability to present products and concepts clearly to diverse audiences.
- Ability to work independently in a remote setting, meet sales targets, and collaborate effectively with cross-functional teams.
- Bachelor’s degree in agriculture, veterinary science, business, or a related field is preferred, or equivalent practical experience.
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