Job Description
Key Responsibilities
- Own and execute the SEO strategy across all platforms (website, landing pages, blogs, etc.)
- Perform comprehensive technical SEO audits and implement fixes in collaboration with dev teams
- Conduct keyword research and competitor gap analysis aligned to SaaS buyer intent
- Develop and optimize high-conversion content frameworks (blog posts, solution pages, product guides)
- Drive link-building efforts through white-hat outreach and strategic partnerships
- Analyze SEO performance metrics and report on KPIs with clear business impact
- Collaborate with Product, Marketing, and Content teams to align SEO with product-led growth
- Stay ahead of Google algorithm updates, industry trends, and emerging SEO tools
Requirements
- 8+ years of dedicated SEO experience, preferably in SaaS companies
- Proven track record of improving domain authority and ranking competitive B2B keywords
- Strong grasp of technical SEO, schema, site speed optimization, and crawlability
- Experience working with tools like Ahrefs, SEMrush, Screaming Frog, GA4, Google Search Console, etc.
- Hands-on knowledge of POS, retail-tech, or related industries is a strong plus
- Exceptional analytical and problem-solving skills
- Ability to work independently with high ownership and strategic thinking
Skills:- SaaS and Search Engine Optimization (SEO)