Product Manager - Apple Ads Marketplace

Join our team to build a premier ad platform connecting Apple users with advertisers offering the products and services they seek. This role offers the opportunity to drive impactful innovation in a world-class environment! - Leverage LLMs for Ad Retrieval and Ranking: Use large language models to identify relevant and useful ads, predict ad relevance, optimize for high-quality ad experiences, and scale real-time predictions for billions of devices and users. - Enhance Ad Relevance and Safety: Develop machine learning and natural language processing solutions to understand user search intent, protect users from offensive or low-quality content, and predict ads that enhance user satisfaction. - Collaborate Across Apple Teams: Partner with teams across Apple to identify, transform, and adopt signals, models, and data to enhance our ad models. - Develop Online Inference Solutions: Work with client and server teams to create solutions for online inference, enabling model execution on servers or devices. - Own the Product Roadmap: Define the roadmap, establish key performance indicators, set priorities, and drive progress in developing new signals, features, embeddings, and machine learning models to improve ad retrieval and predictions. - Generate Actionable Insights: Analyze data to identify trends and build intelligence that powers our advertising platform and informs product roadmaps. - Define and Drive Features: Articulate product enhancements through clear requirements, detailed diagrams, and effective communication to guide engineering teams to successful implementation. - Collaborate for Success: Work closely with engineers to prioritize tasks and execute efficiently, synthesizing insights from research, customer feedback, platform performance, and sales to shape strategic priorities. - Strategize with Stakeholders: Partner with product managers, engineering managers, and go-to-market teams to craft and implement roadmaps that align with business goals and elevate the customer experience.

At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, helping people find exactly what they're looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes-from small app developers to big, global brands. Because when advertising is done right, it benefits everyone!