Website:
akyawellness.com
Job details:
Type: Hybrid (remote + 1–2 days/week at our office, [Panchkula]
Engagement: Part-time to start, with a clear path to expanded scope as the channel grows Compensation: Fixed monthly retainer + performance-linked revenue share (details shared with shortlisted candidates)
Reports to: Founder
ABOUT BRAND
AKYA is a premium, science-backed wellness brand built by operators with a two-decade family background in pharmaceutical manufacturing.
We formulate every product from scratch efficacy-first, honest over clean, no overclaiming. Our range spans marine collagen (our hero), a PCOS supplement, multivitamins, omega-3, and functional teas.
We're bootstrapped, deliberate, and building for the long term. Amazon is our primary revenue channel, which makes this one of the most consequential roles in the company. You won't be one voice in a large marketing team, you'll own the engine that drives the business.
THE ROLE
Own AKYA's Amazon marketplace end-to-end as a profit-and-loss line, not a campaign dashboard.
This is a role for someone who can look at a Search Term Report and tell us exactly where money is bleeding and why — and then fix it. If your instinct is to optimise ACOS in isolation without thinking about contribution margin, repeat rate, and organic rank, this isn't the role for you.
What You'll Own
Marketplace P&L
- Own TACOS, contribution margin, and channel-level profitability — not just ACOS
- Build and defend unit economics on our hero SKUs (collagen and the PCOS supplement)
- Forecast revenue and spend; help us predict numbers with increasing accuracy
Sponsored Ads (SP / SB / SD)
- Design and run campaign architecture across auto, manual, brand, and display
- Keyword harvesting, negative-keyword hygiene, bid and placement strategy
- Scale winners without breaking efficiency; kill bleed fast
Listings, SEO & Content
- Own titles, bullets, backend keywords, image stack, and A+ content strategy
- Drive conversion-rate improvements and organic rank, not just paid visibility
- Partner with us and our agency/designers on launch and refresh cycles
Growth & Retention
- Subscribe & Save strategy, review and social-proof engines, brand store
- Balance Amazon against our own D2C website
- Improve repeat rate — currently concentrated in one product; we want it broader
Compliance (Non-Negotiable)
- Keep every listing clean under Amazon's supplement health-claim policy and FSSAI norms
- Flag risk before it becomes a suspension — this category is unforgiving
Who You Are
Must have
- Proven experience scaling a D2C brand on Amazon India, ideally from an early stage into meaningful monthly revenue
- The ability to read Search Term, Campaign, and Placement reports and translate them into decisions
- P&L thinking, you talk in TACOS, contribution margin, and CAC, not vanity metrics
- Working knowledge of Amazon's supplement compliance and FSSAI requirements
Strong plus
- Experience in premium / clean-label positioning (you understand why we won't discount our way to volume)
- Genuine fluency in nutraceuticals, supplements, or at minimum other ingestible/regulated categories
- Comfort operating lean and autonomously in a bootstrapped environment
- A track record you can walk us through real accounts, real before-and-after numbers
Why This Role Is Worth Your Time
- Real ownership. You run the channel that runs the business. Your decisions show up directly in revenue.
- Aligned incentives. The revenue-share structure means you grow when AKYA grows, you're a stakeholder, not a line item.
- Founder access. You work directly with the founders, one of whom formulates every product. No layers, no politics.
- A brand worth building. Efficacy-first, science-led, regulatory-aware. You won't be asked to overclaim or cut corners.
How to ApplySend us:
- A short note on the single most impactful thing you did for an Amazon brand — with the numbers.
- Your CV or a link to your work. (Hello@akyawellness.com)
- Optional but valued: a two-line read on why AKYA's category is different to sell on Amazon.
We move fast for the right person.
Click on Apply to know more.