Website:
kaapro.co.in
Job details:
Manage and optimize Amazon advertising campaigns including Sponsored Products, Sponsored Brands, Sponsored Display, Sponsored Brand Video, and DSP.
Plan and execute campaign structures including keyword targeting, bid strategies, and budget allocation.
Conduct account audits and troubleshooting analysis to identify inefficiencies and performance gaps.
Monitor and improve key advertising metrics including ACOS, ROAS, TACOS, CTR, CVR, and CPC.
Perform keyword research, search term analysis, and negative targeting strategies.
Use bulk sheets, campaign manager tools, and reporting dashboards to manage campaigns efficiently.
Collaborate with brand teams on campaign strategies, product launches, and promotional events.
Work with basic catalog workflows such as product listing updates, image coordination, and content synchronization.
Prepare performance insights and communicate campaign updates during weekly client calls or asynchronous reporting.
Continuously test and implement new advertisements
Requirements
Minimum 4+ years of hands-on experience managing Amazon PPC campaigns.
Strong expertise across Sponsored Ads and Amazon DSP.sing strategies to improve campaign performance and scale revenue.
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