About the role
Develop and execute a proactive marketing and promotional strategy that aligns with brand portfolio objectives and addresses customer needs. Provide strategic guidance and leadership to the team of brand managers, ensuring their alignment with overall brand goals and objectives. Monitor business performance and analyze the external environment using appropriate tools, ensuring timely corrective actions to achieve business goals. Collaborate with external agencies to successfully implement brand initiatives and maintain strong relationships. Design and execute operational plans tailored to the brand's life cycle, optimizing returns for Alkem, while taking full accountability for the brand and its associated programs. Leverage marketing principles and in-depth knowledge of disease and market dynamics to generate valuable customer insights using advanced tools and techniques. Serve as the brand champion, fostering enthusiasm and alignment within the organization and among external stakeholders. Therapy & Speciality development for the division
About the company
Alkem Laboratories Limited is an Indian multinational pharmaceutical company headquartered in Mumbai, that manufactures and sells pharmaceutical generics, formulations and nutraceuticals in India and globally over 50 countries. We have consistently been ranked amongst the top ten pharmaceutical companies in India. Our portfolio includes illustrious brands like Clavam, Pan, Pan-D, and Taxim-O, which feature amongst the top 50 pharmaceutical brands in India.
