RediClinic
Website:
rediclinic.com
Job details:
About RediClinic
RediClinic is a science-led D2C nutraceutical brand focused on clinically-backed natural health solutions for the Indian market. We create bold, educational, and emotional content that drives real impact for our audience.
We’re hiring fast, reliable AI Video Creators who can deliver high-engagement, sales-driven videos at speed.
Key Responsibilities
- Create multiple high-quality short-form videos daily (15–60 sec Reels, Meta Ads, YouTube Shorts) using AI tools.
- Write compelling scripts with strong hooks in the first 3 seconds, emotional storytelling, and clear buying intent (CTAs that drive action).
- Optimize for engagement rate — hooks, pacing, retention, saves, shares, and comments.
- Produce content featuring family narratives, transformations, health education, and India-specific cultural elements in Hinglish (and regional languages where needed).
- Use AI tools end-to-end: scripting, video generation/editing (Runway, Kling, CapCut, Pika, Luma, Descript, ElevenLabs, etc.), animations, lip-sync, subtitles, and effects.
- Deliver ready-to-post assets optimized for Meta/Instagram ads (vertical format, text overlays, trending audio).
- Analyze performance and iterate quickly based on engagement + conversion data.
- Collaborate with the founder/team on weekly content calendars.
Key Responsibilities
- Create 3–10+ high-quality short-form videos per day/week (15–60 sec Reels, Meta Ads, YouTube Shorts) using AI tools.
- Write compelling scripts with strong hooks in the first 3 seconds, emotional storytelling, and clear buying intent (CTA that drives clicks, adds-to-cart, and sales).
- Optimize for engagement rate — hooks, pacing, retention, saves, shares, and comments.
- Produce content for key products: Diabetes reversal (DiaControl), cholesterol, joint pain, vitality (DiaVigor), etc., using family narratives, superhero transformations, medical visualizations, Indian cultural elements, and bold educational angles.
- Use AI tools end-to-end: scripting (ChatGPT/Grok), video generation/editing (Runway, Kling, CapCut, Pika, Luma, Descript, ElevenLabs, etc.), image-to-video, lip-sync, animations, subtitles, and effects.
- Deliver ready-to-post assets optimized for Meta/Instagram ads (vertical format, text overlays, trending audio where appropriate).
- Analyze performance and iterate quickly based on engagement + conversion data.
- Collaborate with the founder/team on weekly content calendars.
Requirements
- Proven experience creating high-performing short-form videos for D2C/e-commerce brands (especially health/wellness, supplements, or Meta ads).
- Mastery of AI video tools — you should be comfortable with the latest generative AI for video (text-to-video, image-to-video, consistent characters, etc.).
- Strong script writing skills — Hinglish fluency is a big plus. Ability to craft emotional, controversial-yet-fact-based hooks (e.g., big pharma vs natural solutions, family stories, root-cause education).
- Deep understanding of engagement metrics, hooks, retention, and buying intent psychology.
- Fast turnaround — quick iterations, same-day or next-day delivery.
- Portfolio showcasing before/after results (views, engagement rate, ROAS/CPR where possible).
- Comfortable with Indian audience nuances, cultural references, and multilingual content.
What We Offer
- Competitive pay (performance-based incentives tied to engagement & sales impact).
- Opportunity to work directly with the founder and scale content for a fast-growing profitable brand.
- Creative freedom + clear briefs.
- Long-term collaboration as we expand categories and go offline.
How to Apply
Send your application to hr@rediclinic.com with:
- Portfolio / Demo Reel (Google Drive or link).
- Examples of scripts you've written.
- Tools you’re proficient in.
- Expected rate per video / monthly package.
- Availability to start immediately.
Click on Apply to know more.